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Blogging has come a long way from a place to share personal musings to a powerful tool for businesses to engage, inform and inspire their audiences. Here are seven reasons why blogging is not just important, but indispensable to your marketing strategy. Building Authority and[...]

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Though AI has been around for quite some time, it seems like only recently that it has been brought to the forefront, prompting curiosity about how Florida legal marketers can harness AI. There are many reasons to incorporate these online tools, but also a few disadvantages to[...]

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From the outside, the marketing and Florida public relations world can be a bit of a mystery. Myths and misconceptions leave businesses unsure where to start and what services they need to achieve their goals. Common myths can lead businesses to overlook marketing and PR’s true benefits and importance.[...]

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Marketing and PR myths