The Dizengoff-Trading Group, a Boardroom Communications client, is featured in today’s Palm Beach Post for the bulk purchase of 115 units at the Courtney Park condominium in Lake Worth, FL.

Click on the following link to get the full story…

Dizengoff in the Palm Beach Post

The pace of evolution in public relations and marketing communications is enough to make your Facebook all-a’twitter.

First there was mail, then the fax, then email (actually, for us like many publicists, the handshake and sit-down lunch at some South Florida restaurant predate them all, but we’re talking specifically about media distribution and outlets here…).

Now, with electronic newsletters, social media, blogs, Facebook, Twitter, LinkedIn and YouTube, the ability to get content distributed to the masses comes literally as fast as the click of a link.

If you know which links to click. (more…)

It seemed like a great marketing and public relations idea at the time.

Diageo, the importer of Captain Morgan Rum, would donate money to the National Football League’s retired player charity every time a player struck the Captain Morgan “Got a little Captain in you” pose after scoring a touchdown.

And they pulled it off, too. This month, Philadelphia Eagles tight end Brent Celek posed in the end zone after scoring a touchdown in the 20-16 loss to the Dallas Cowboys. (more…)

Publicists at South Florida public relations firm Boardroom Communications always look forward to the holiday season and all the joy it brings.

But Julie Talenfeld, president of the South Florida-based public relations firm, says she recognizes that not everyone is fortunate to experience holiday cheer – or even basic necessities like food, shelter and clothing.

This year Boardroom Communications will continue its annual tradition of sponsoring JAFCO’s (Jewish Adoption and Foster Care Options) Hanukkah party on December 16.

This will allow dozens of foster children who live in the residences in the Sunrise Village and out in the community to celebrate the holiday and enjoy its many traditions. (more…)

Public relations consultants, high-profile attorneys and former law partners caught in the shadow of disgraced attorney Scott Rothstein have taken center stage in the ongoing saga of the investigations of Rothstein Rosenfeldt Adler law firm in Fort Lauderdale.

The crisis communications and public relations management team have taken the lead on tamping down the residual fall-out. By all accounts, they’ve done a good job.

Former U.S. Attorney Kendall Coffey led reporters on a first-person tour of Rothstein’s private lair, where a private elevator reportedly ferried the once-high flying attorney to an office with as many photographs of government officials as there were hidden microphones. This, they allege, is where Rothstein isolated himself and ran a nine-figure Ponzi scheme. (more…)

A major scandal involving prominent Fort Lauderdale attorney Scott Rothstein has made headline news in the local South Florida market.

It also has created a crisis for several people and entities whose lives he touched: the law firm he co-founded, the charities and politicians that benefited from big contributions, the savvy business people who learned they may have been defrauded of millions. The list goes on.

Many innocent people were sucked into this compelling real life drama and forced to respond.

It underscores the fact that any individual, company or non-profit can be thrust into a media or communications crisis with little or no warning. If they don’t have a thoughtful marketing, public relations and or crisis communications strategy in place, could put their own reputations at risk.

Do you have a plan for when a crisis hits? (more…)