Special Events


On January 21, Boardroom’s COO Don Silver will speak to the Miami Beach Bar Association on the traditional and online options for fine tuning the marketing and development of a legal practice. He will be discussing public relations, social media, web marketing and traditional relationship development techniques for today’s complex marketplace.

Don


By Donald Silver

In the not-so-distant past, you could send out a few emails and do some offline advertising, and people would come to your event. Today people are busier than ever, and you need to work harder to get them interested in attending your event. Our South Florida public relations team knows that using social media is a great way to make your event a success.

Planning Your Event

Before you start promoting your event through social media, make sure you have the following in place:

1. A Great Registration Page

An exciting and engaging registration page will help you “close the sale” for people on the fence about attending your event. Include videos, photos, and articles. Make sure you add social media “share” buttons on this page, so viewers can share the event information with their networks. This page will also be the place where you will include photos, videos and information after the event.

2. Your Social Media Plan

Create a social media calendar to determine your social media activities before, during, and after the event. Start promoting your event as early as possible, preferably a few months prior to the event. Increase your social media activities as you get closer to the event date. (more…)


Julie Talenfeld, founder and president of South Florida public relations, marketing, social media and advertising firm Boardroom Communications, has been named to the list of 2013 Influential Business Women by the South Florida Business Journal. She is one of 25 women in Broward, Miami-Dade and Palm Beach counties whose work has made a difference in the business and civic communities.

A special section will appear in the newspaper’s July 26 edition, and honorees will be recognized at a September 13 event at the Westin Diplomat Resort and Spa in Hollywood.

According to the Business Journal: “This program honors your strong record of leadership, performance and innovation in your industry, plus meaningful community involvement.”

(more…)


Michael Connelly and Oline Cogdill at the Museum of Art Fort Lauderdale

As a soggy, wet afternoon turned into a beautiful night, more than 100 people attended the Museum of Art Fort Lauderdale for “An Evening with Michael Connelly,” hosted by Nova Southeastern University and Boardroom Communications. The proceeds of the event benefited Broward Bulldog, a non-profit, online, independent newspaper, which focuses on investigative reporting.

Michael Connelly captivated the audience with his soft voice and warm demeanor, as he spoke about his novels and his inspiration for writing crime novels. The South Florida native also discussed starting his career as a reporter for the Sun-Sentinel. The event was moderated by mystery fiction columnist Oline Cogdill.

The evening was followed by a Q&A with the audience and a book signing. Mr. Connelly shook hands and signed his books. It lasted over 90 minutes.

We would like to thank Michael Connelly, Broward Bulldog and everyone who attended last night. You helped make it a great evening!


Best-selling author Michael Connelly

Hope to see you on Tuesday, May 21, at 5:30 p.m. for a night with New York Times best-selling author Michael Connelly at the Museum of Art Fort Lauderdale. Come sip on some wine, hear from a great author and support Broward Bulldog’s mission to preserve high quality investigative journalism in South Florida.

Best known for his crime-fiction novels “The Black Book,” The Black Echo,” and “The Reversal,” Connelly, a South Florida native, began his career as a reporter for the Sun-Sentinel before moving to Los Angeles to pursue dreams of becoming a published author.

Tickets are available from $20 to $75 (VIP Reception) at bulldogevent.eventbrite.com. All of the proceeds will benefit the non-profit, investigative online newspaper, Broward Bulldog.

Looking forward to a great evening!


Tropical Financial Credit Union Spokester Candidates

Boardroom Communications client Tropical Financial Credit Union is one step closer to picking a new face to connect with young adults on personal finance issues.  For the past month, the Miramar-based credit union has been soliciting entries for a full-time “Spokester” who will be assigned to communicate with this so-called Millennial generation primarily through social media.  Interested candidates were required to submit a video describing why they would be the best candidate for the position, and they were required to write a short blog on any financial topic of their choosing.  Now that all of the entries have been submitted to www.YoungFreeFlorida.com, it’s the public’s turn to vote on their favorite and help determine who should land this dream job.  Voting will be open until May 17 at 3pm.  Click here to view the candidates and to vote for your favorite.  Boardroom Communications wishes good luck to all!


South Florida Luxury Guide hit the newsstands with its May issue and Boardroom client Marina Palms had an entire page spread on its sales center grand opening party!

The magazine showcased 10 photos from the event featuring party guests and the newly opened 10,000 square-foot sales center containing a full-size unit complete with furnishings by Steven G.

Throughout the evening, more than 800 guests came to enjoy the festivities.

South Florida Luxury Guide was among the event’s generous sponsors.

Once completed, Marina Palms Yacht Club & Residences will be the first luxury high-rise project and full-service marina/yacht club development in Miami-Dade County in more than 20 years. Developed by affiliates of The DevStar Group and The Plaza Group, the two residential towers each will have 25 floors with a combined 468 condo units. The marina and yacht club will offer concierge service and 112 slips with mooring for yachts in excess of 90 feet.


JAFCO’s Respite and Family Resource Center for Children with Developmental Disabilities will be a jewel in the community.  Located in Sunrise, the 43,000 square-foot facility will accommodate up to 1,000 children annually with autism, cerebral palsy, mental retardation or Prader Willi.  The center is expected to open this fall.

We’re not the only ones who think this is great news!  The Sun-Sentinel featured the center on the front page of Section D on April 30

The facility will provide support, case management, training, respite care, and education for parents and recreation, therapy and socialization for the children.   JAFCO holds monthly informational meetings for the community to hear about what they’re doing, see the architectural model and drive over the building site to see the progress. It’s a pleasure and an honor to tell the world what JAFCO is doing.


This week, Boardroom Communications client David Singer kicked off the 2013 Jail & Bail at the first organizational luncheon held at the Airport Sheraton in Fort Lauderdale. Now in its 23rd year, Jail & Bail has raised more than $3 million benefitting the American Cancer Society. This year’s esteemed honorary chair is former Florida Governor Charlie Crist.

The event has developed its own unique mechanism for raising money, while the participants have a great time doing it. David picks people to form his “parole board.” Volunteers on the parole board may have their worst enemy or best friend arrested and thrown in jail for this good cause. The jailbirds make calls from jail (in the lobby of the Airport Sheraton) to get ACS pledges. If they meet their bail, they get out. Many are having such a blast, they don’t want to go! This year, Singer has targeted a goal of $200,000.

Jail & Bail 2013 will take place June 18-21.


On April 20th, 2013 the South Florida Chapter of the National MS Society rolls out its 27th Annual Zimmerman MS Bike Ride Presented by Mack Cycle and Fitness. The bike ride is expected to attract an estimated 2, 500 cyclists in attendance. The National MS Society provides programs and services designed to help people with MS and their families move their lives forward.

As one of South Florida’s premier and most exciting charity cycling events, the goal is to raise money to support research, programs and services to more than 7,000 South Floridians affected by multiple sclerosis. The fully supported and inspirational event raised nearly $1.4 million in 2012 through corporate sponsorships and fundraising efforts of the cyclists, volunteers and donors. The organization hopes to surpass that number this year.

Florida International University’s Modesto A. Maidique Campus marks the new start/finish line of the bike ride.  The updated route features a cutting-edge 200 mile challenge with 50, 80 and 100 mile route options.

There is still time to volunteer or bike. Riders can register online at www.msbikeflorida.org or email fls_msbike@nmss.org or call 1-800-FIGHT-MS (344-4867).  Join the movement today!


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