Insurance

For more than 20 years, Florida insurance companies, law firms, trade associations and agencies have turned to BoardroomPR for media relations, online reputation management, crisis consulting, website marketing and social media. Our Insurance Practice Group is skilled in creating effective media campaigns for home, auto and health insurance companies throughout the state. Additionally, we have worked with statewide industry trade associations to promote their legislative agenda and educate reporters and voters on the current issues impacting Florida homeowners, businesses and consumers.

Our insurance clients have been featured in Florida Trend, Insurance Journal, Property Casualty 360, Claims Journal, Miami Herald, Tampa Bay Times, Tallahassee Democrat, Sun-Sentinel, Sarasota Herald Tribune, and national and local television news shows and consumer reports.

Whether you are looking to increase awareness of your insurance services, be positioned as an industry expert or get published in the top insurance magazines, BoardroomPR is your ideal media partner. We regularly work with the media in this field and can communicate your key messages to your target audiences. Some of the media relations tools we use include press releases, bylined articles, opinion pieces and statements.

Making a good first impression online is just as important as in person. We monitor online review websites and advise our insurance clients on the best strategies for handling negative comments. Additionally, we are skilled in creating targeted search engine optimization (SEO) campaigns to help our clients move to page one on Google for popular insurance keyword searches.

In addition, our experienced online marketing pros also create and manage effective social media campaigns on sites such as Facebook, Linkedin, Twitter and Instagram. They also develop and manage modern, responsive websites with accompanying blogs and newsrooms.

And, in the event a crisis arises with a former or current customer, plaintiff law firm, insurance regulator or a business litigation matter, our crisis management team will act immediately to craft a strategy and response to ensure the facts are accurately reported to minimize any potential damage to the brand or company.

Give us a call if you would like to learn more about how BoardroomPR can help you build your brand and business.

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