Caribbean’s #1 Paletas Company Announces First Location in Florida

  • May 14, 2019
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  • Category: Client News
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  • Posted by BoardroomPR

Custom, artisan frozen treats have arrived at the Florida Mall, and BoardroomPR’s Orlando food and beverage public relations and social media team was on hand for the grand opening.

Puerto Rico’s famed artisan paletas company, Señor Paleta, opened its first location stateside. The company specializes in creating unique frozen confections from natural and quality ingredients like fresh fruits, premium nuts, chocolates, and pastries.

Señor Paleta, which started with one tricycle in 2014, has 8 locations in Puerto Rico, making it the largest paleta company in the Caribbean.  The new Florida Mall location is its first outside of Puerto Rico.

The unique, frozen confections are made daily by the company’s pastry chef with fresh ingredients in small batches. The company has created more than 40 recipes of delicious paleta flavors to enjoy. Customers can choose from fruit-based paletas which are refreshing, dairy-free options, and creamy paletas which are milk-based options with high-quality ingredients.  The Florida Mall location will initially offer 14 flavors, including 10 of the most popular, including Banana Whoopie Pie, Birthday Cake, Choco-brownie, Coco Pineapple, Coconut Tembleque, PR Coffee Toffee, Guava-Queso, Key Lime Pie, Nutella Love, Summer Pink Lemonade, Pure Mango, Salty Caramel Pecan, Strawberry Cheesecake and Strawberry Mojito.

Customers can also choose from different toppings and chocolate drizzles to add that extra hint of joy to their tropical treat.

“Our paletas have no air incorporated in the confection process which gives them a rich, dense and pure flavor,” said Ortiz.  “If you like ice cream, you will love our paletas, and they are lower in fat.”

Señor Paleta is well-known in Puerto Rico as being a fun, family brand. They want that same feeling to resonate with customers in Orlando as they introduce their paletas to a new audience.

Jennifer Serrano and Ramon Ortiz were both in the healthcare field before founding Señor Paleta. Serrano was a doctor of oncology and Ortiz was a pharmacist. After visiting Italy, Colombia and Brazil they were inspired by Italian gelato on a stick, Latin American paleterias and the tradition of walking down the streets while enjoying a fresh frozen treat. They took that idea and added a true, tropical spin including locally sourced fruits from the Caribbean. The two put their heart into their business and are dedicated to bringing smiles and joy to all who enjoy their refreshing paletas.

The Florida Mall location will be open seven days a week. Hours are Monday to Friday from 10 am to 9 pm, Saturday from 10 am to 10 pm, and Sunday from Noon- 8 pm.


Looking to get your restaurant or shop in the news? Contact our Florida food and beverage public relations and social media team at 954-370-8999 or 407-973-8555 to learn more.



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