At BoardroomPR, we are proud of the diversified skills that we have assembled among our talented staff. This gives us the opportunity to offer a wide array of services to our clients and gives our clients the assurance that each element of their PR campaign will be handled creatively, expertly and effectively. From writing and editing to crisis management and communication, all services at BoardroomPR are integral to our clients’ overall goals.
Public relations is the foundation of all we do at Boardroom PR. For almost three decades, topnotch publicists, social media specialists and web marketing pros have guided Florida’s corporations, not-for-profits and small businesses and start-up entrepreneurs to help them find their way into the local, regional and national spotlight.
From media and crisis training to new product launches, special events, industry outreach, public affairs to website and social media marketing, BoardroomPR’s highly experienced Florida PR staff understands the importance of integrating the right strategies to attain positive publicity and memorable messaging.
Boardroom PR knows the news because we’re journalists at heart. Most of our executive and account team studied and practiced journalism in the field – earning invaluable experience we bring to every client account. We know what stories will resonate with reporters and producers. We know how to uncover details, and write and present a story that will capture the media’s attention and turn your message into a tale to be told.
We know our craft. We have earned clients’ placements in media from South Florida to the national press, from industry and trade publications, to exposes in television news programs and wire stories that thrust our client news nationally, and to all major US markets. We’ve had attorneys on 20/20 and Good Morning America, corporate executives in the pages of the New York Times and Wall Street Journal and new high tech products and entrepreneurs in PC Magazine and Fast Company. We have also placed clients in key digital media outlets and blogs such as The Huffington Post.
We help you learn to work with the media. Part of public relations is knowing how to tell your story. Whether through story development, or skillful media training that prepares executives to speak with reporters, our clients are prepared to tell their stories in ways that capture the media’s attention and result in favorable coverage.
BoardroomPR’s professionals develop community and industry relations campaigns that will raise our client profiles in their industries and the communities they serve. For industry outreach, we research the key local, state and national associations and determine the best way to get the client involved. From committee membership to board of director seats to advertising and sponsorship opportunities, BoardroomPR will help you achieve your goals. The same holds true in supporting local charities and civic groups. We help clients focus on what they care about and promote engagement with employees and customers to support important causes financially and through volunteerism. We also integrate these outreach activities with the traditional PR, social media and web marketing campaigns.
We want to make OUR connections YOUR connections and maximize the power of public relations to build your brand recognition, reputation and new business development. Give us a call so we can discuss the possibilities of putting PR to work for your business.
Some in the business world might think social media is for teenagers and hobbyists. But that is old-school thinking. To smart business executives, social media can be a marketing powerhouse. No longer an add-on or adjunct to traditional marketing, social media is about more than Twitter followers or Facebook fans. Social media should be a critical and central component of every company’s marketing communications toolbox.
Whether part of a public relations, advertising, web marketing, or event promotions campaign, social media is the key element that reaches where few other media can go – straight to your customers, prospects and contacts on whatever device they’re using and wherever they may be.
There is no question that social media has a place in any PR or corporate communications marketing campaign and can be skillfully integrated in just the right way to enhance messaging and brand impact.
At Boardroom PR, we know social media. We help create or elevate our clients’ social media platform. From crafting your Facebook, Twitter, LinkedIn, Instagram, Google+, YouTube Channel, corporate blog, or other social media presence, or improving what you already have, we make your social presence consumer friendly and media ready. We work with your execs to grow your social media presence, build audience and maximize engagement.
Social media is about engagement – crafty, creative, compelling engagement. Content that attracts and transforms visitors into followers, friends and fans. Working closely with our public relations efforts, we turn print and television media placements into online posts that extend the reach to consumers in new and novel ways.
Mobile ready and media savvy, our social media campaigns drive your message to consumers’ desktops, laptops, tablets and smartphones – reaching fans and prospects alike wherever life takes them. Whether through online videos or captivating posts and updates that are Creative and engaging, they see and hear your message in new and novel ways.
Along the way, your brand builds its presence. Your message gets delivered. Your influence is extended in ways unheard of a generation ago.
Let the Florida social media pros at BoardroomPR help you develop an impactful social media strategy and campaign that will positively contribute to your brand and business. Give us a call or contact us on Facebook or Linkedin to set up a meeting.
Sometimes bad things happen to good companies and executives. At Boardroom PR, our Florida Crisis Management team is prepared to mitigate and control damage to reputations and help position tarnished images in a more favorable light. We also work with clients to help avoid such situations from ever happening at all.
At BoardroomPR, we have one of Florida’s top crisis communications and management practices serving large corporations, entrepreneurs, not-for-profits, attorneys, lobbyists, and public sector entities on critical, bet-the-ranch matters such as investigations, lawsuits, land use matters, natural and manmade disasters, environmental situations, crime, accidents, public health emergencies, bid disputes and allegations of wrongdoing. On average, we handle two crises a month.
Crises can hit companies from any angle at any time. While it’s up to you to avoid most crises, it’s up to your Crisis Management firm to help control the fallout.
Our time-tested strategies help companies, firms, and individuals respond sensibly and effectively to any situation. After all, crises rarely happen on a schedule. The organization or individual is thrust into a situation where it must deal with a sudden, significant and unpredictable negative event.
Even if the event was anticipated – a lawsuit, a bankruptcy, or other event – the organization must respond in a reasoned and clear manner.
Before any crisis occurs, Boardroom PR works with clients to help train their executives and prepare their reactions. Our media Training Program covers speaking points to be covered – and left unsaid – in any conversation with the media, the public, or stakeholders. We train organizations on who is not to speak with the media, who is – and when.
And today, it is essential that we deal with all of a company’s “publics,” and via the media they prefer. In addition to the traditional media, BoardroomPR’s Florida crisis management professionals cover all of the bases including social media, internet review sites, employees, customers and stakeholders and industry, regulators and the community at large.
No strategist can prevent all crises. But the right crisis management firm can help control the fallout. Let Boardroom PR be your partner in crisis management. Give us a call today at (954) 370-8999/(954) 629-7523 or email Don Silver or Todd Templin at email@example.comfirstname.lastname@example.org. We are available 24/7 to help manage or avert a crisis.
From city hall to the county seat to the state capital, Boardroom PR is plugged into the power sources. Our Florida legislative affairs, issue advocacy, and public affairs team has spent years working closely with associations, lobbyists, elected leaders, appointed officials, support staff, and the professionals who together comprise the power structure of state and local government.
We’re not lobbyists, but we help present and frame the argument. We’re not political operatives, but we know how empowered and informed legislative and public affairs can help our clients deliver their message, advocate for their cause, achieve their mission and accomplish their goals.
Whether representing public or private sector clients, our experience and credentials deliver results with creative strategies and keen insights. We approach public affairs, government affairs, media relations, crisis communications, and mainstream and grassroots issues advocacy with a holistic style in support of short- and longer-term government relations and issue-focused strategic programs.
Public relations may be what Boardroom PR is best known for. But we’re an award-winning marketing communications firm that helps clients tap traditional, digital, promotional, and other marketing disciplines to bolster their brand awareness.
We view marketing communications as an umbrella. No single discipline or medium can meet every client’s needs or greet every customer or prospect at every turn. So we deploy the entire array of marketing tools at our disposal.
Our Addy Award-winning advertising work for a social services client elevated the brand, and became the cornerstone of a broader marketing campaign that drive greater awareness in an otherwise cluttered communications landscape. Our design team collaborates closely with copywriters to create collateral materials that synergize and empower themes critical to client messages.
These synergies take client branding across traditional and new media vehicles. At Boardroom PR, though, new and traditional media are both standard-bearers. We consider every marketing communications discipline part of a matrix that plays an integral role in propelling the client message.
Branding work we routinely handle for our clients include:
• Graphic design
• Taglines and mission statements
• Ad campaigns,
• Media targeting and buying
• Stationery packages
• Brochure design and writing
• Direct mail campaigns and trade show support
Your website is your face to the world. Boardroom PR helps clients put on their best face. Working with some of the best graphic designers, web architects, and online strategists in the industry, we create websites that are as unique and individualized to the client as they are informative and impressive to the reader.
Our team combines creative artistic disciplines with the latest, proven website development and architectural technologies to create websites that stand apart from the competition. Visually striking and thoughtfully informative, the use of photography and wordplay ensure every site is a true reflection of the brand whose name is on the homepage.
Every website incorporates key elements essential to online marketing. We encourage client blogs to drive recurring, relevant content that attracts the attention of search engines and prospective customers alike. We embed keywords and phrases that further elevate the site’s exposure across the Internet.
The result is a website that stands apart from the competition, places the company on a global pedestal, and creates a central, visible element of a lasting brand.
As the scope of Digital marketing continues to expand, it has become increasingly important not just to produce valuable content, but to produce content that elevates your brand above the rest and to establish yourself as the go-to expert.
In todays age the finite attention spans of customers is no easy task, and that’s why quality content needs to be the top priority for your digital marketing strategy to drive traffic to your site.
Here at Boardroom PR, our team goes to boundless distances to produce content that your brand is proud to share. We’ll then help amplify it with Facebook marketing using paid advertising and various distribution tactics.
More and more companies are realizing the power of video. This medium allows you to communicate in such a way that is compelling, entertaining and which can win the hearts and minds of your customers and clients. Those who are using video have increased their customer engagement considerably and seen their rankings improve in the major search engines. Many people these days would rather spend a few minutes watching your message rather than reading about it. A video is also a good way to demonstrate your skills and expertise and create an emotional connection with the end user.
Whether you are in need of a corporate image video, or one to communicate your charity mission to donors, or you would like ongoing content for your website or social media, Boardroom PR can help. Many of our PR experts had previous experience in the television industry and are adept and the latest storytelling techniques.
Boardroom PR is proud to offer the following services in this area:
• Concept creation and story boarding
• Post production
At Boardroom PR, we transform special events into spectacular affairs. Event planning is a central component to every new client proposal we deliver and client engagement we take on.
Since making event planning and management part of our slate of client services, Boardroom PR has planned dozens of parties and entertained thousands of guests. From the initial client meeting, to collaborating with highly skilled vendors, and all levels of engagement, Boardroom PR’s Event Planning & Management team takes the lead in the entire event planning process. Catering and entertainment, theming and decorations.
From event planning to site or venue selection, to permitting with municipal authorities, to valet parking services and private security, logistics, furnishings, photography, videography, and entertainment, we can negotiate and navigate all the details. We handle printing, distribution, and RSVPs of invitations and design and creation of supporting collateral and media materials to promote and support each event. We even help with event theming and creation of gift bags or accessories.
As a known matchmaker in the business marketplace, Boardroom PR also helps align potential sponsors for client events, maximizing event promotion and potential attendance.
BoardroomPR can plan your Florida or out-of-town special event, big or small—including a massive grand opening for 800 guests or a small intimate gathering for 25. We have experience in finding the perfect theme, venue and entertainment for every party. Whether you are planning a groundbreaking or gala, Boardroom will handle the entire job from catering to parking. Below is a list of all of our event management services included in our portfolio.
With social media and live streaming, it may seem like the traditional press conference is no longer needed, but that is far from the case. When it comes to crafting a specific message to benefit your credibility, image and brand, there’s nothing like a press conference to give you more control. The question is, when is it appropriate to hold a press conference, what are the risks and potential benefits, and ultimately, will the press come? Our team of media relations pros can help you plan and execute a winning press conference to publicize your news or get in front of a crisis situation.