Social Media Trends in 2018: Update

Surprise, surprise — the social media industry is changing again. From new features to consumer preferences and more, here are the social media trends that you should look out for as they’ll continue to evolve.

1. Higher Engagement Rates Between Brands & Customers

2. AI & Customizable Chatbots

3. Brands Relying on Social Listening Tools

4. In-Platform Messaging & Instagram Stories

5. More Augmented-Reality & Face Filters

6. Social Call-Out Culture

7. Video and Live Streaming Continue to Dominate

8. The Rise of Augmented Reality

To learn more about each trend, visit Social Media Today or Sprout Social. In the mean time, check out Sprout Social’s infographic below.

 

 

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