With enough longevity in the market, a company will face the following question: how do we stay relevant to today’s consumers while honoring the history, and the audience, that made us who we are? It’s a tricky balance, and as evidenced by the Cracker Barrel recent controversy, a[...]
Read moreposts under: Community.
Beyond the Screen: Building Real Connections on Social Media
August 8, 2025
When it comes to social media, stop thinking of it as “just online.” In fact, social media networks of today are not much different from building relationships in person. The strongest social media strategies are people-first, meaning they listen, respond, and create meaningful interactions. Rather than a one-way conversation, it’s a two-way street.[...]
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Aspen, Colorado, known for its beautiful mountains, world-class skiing, and high-end boutiques, is quickly gaining attention for a new reason to visit: pickleball. Whether you’re a seasoned player or simply curious about this popular sport, Aspen offers fantastic courts and a welcoming community ready to[...]
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Why Nurturing Your Network Matters
June 3, 2025
In today’s high-tech world, it’s easy to accumulate a long list of social media contacts. But when it comes down to it, how many of those relationships are truly meaningful? How many maintain their value years down the line, whether in business or life? For many Florida PR professionals, some of[...]
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As a top Florida public relations and digital marketing agency, at BoardroomPR we’ve had the privilege of working with incredible clients across several industries: real estate, law, finance, nonprofits, and beyond. Along the way, we’ve seen exactly what leads to strong, successful PR partnerships… and where things can get tricky. If you’re thinking[...]
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Whether you’re looking to expand your influence within your industry, connect with professionals in other areas or give back to your community, there’s a group for you. In this two-part series, we share our firsthand experiences as experienced Florida public relations executives and discuss why[...]
Read moreThe Urban Land Institute’s annual Miami Symposium is always a must-attend event for South Florida real estate developers, Florida real estate public relations professionals, and others. ULI’s 2025 edition of the conference was especially timely and relevant, as U.S. Department of Housing and Urban Development (HUD) Secretary Scott Turner[...]
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Seize the Opportunity! Showcase Public Relations Expertise Through Speaking Engagements
April 8, 2025
Even the most seasoned public speakers can feel anxious about getting on stage in front of large crowds who are ready to be educated and entertained. The opportunity to demonstrate expertise and thought leadership far outweighs the uneasiness, however. For public relations and communications professionals, public speaking is a chance to build your brand and further distinguish[...]
Read more3 Ways to Master the LinkedIn Newsletter
April 2, 2025
So, you want to utilize the LinkedIn Newsletter feature. Our top Florida public relations agency has seen increased popularity in using newsletters to share industry insights, tips, and thought leadership pieces. They are a great way to interact with your network and create meaningful connections.[...]
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Five Digital Marketing Trends You Can’t Ignore in 2025
March 27, 2025
It already seems like so much has happened this year, and we’re not even halfway through! Fortunately, or unfortunately, the ever-changing digital marketing landscape is no exception to constant change. As experienced Florida digital marketers, we are seeing rapid changes in the marketplace ranging from a lot more AI-driven content and first-party data requiring businesses to adapt their campaigns. Here’s a look at 5 digital marketing[...]
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