At boardroomPR, we integrate multimedia as part of their information consumption habits. Video, in particular, is perhaps the most popular and sought-after addition. In today’s market, consumers and people alike indulge in multimedia as a means of illustration of today’s topics and entertainment. Video is often used to be able to get across the most information with the littlest time and effort required from the viewer. Wheater it marrying the mediums of videos, branding campaigns or motion graphics as a way of engaging your audience in the most straightforward way, we aim to position you as a thought leader in the community.
Video, as a multimedia medium, pairs exceptionally well with text-based content. While narrative text can be excellent on its own, a video may serve to engage your audience longer. Online news outlets, in particular, are using this method to attract readers. Including video with news stories not only makes the news more comprehensive, but it also involves its audience longer and increasing the chances of said audience sticking with that news source.