By utilizing BoardroomPR’s systematic approach to marketing and public relations, law firms have an edge in rising above competitors in Florida’s highly competitive legal services market. Our team members have more than 100 years of combined experience working with attorneys and law firms throughout the state and impressive success stories to share.

Managing partners and marketing directors looking to build their brand, book of business and reputation recognize that BoardroomPR is the public relations and marketing agency of choice.

Since 1989, we have served a variety of Florida law practices, from the largest statewide, full-service law firms and top specialized boutiques to one or two practitioners looking to bring their game to the next level.

Each BoardroomPR client has its own needs. Whether it is traditional media relations, social media, website development and SEO, hosting a special event, creating a winning advertising campaign or new brochure, BoardroomPR has the experience and know-how to get the job done.

Dade / Broward County Fl Public Relations

South Florida Law Firm SEO Services

 

The “dot com” industry has been very competitive and Boardroom’s media savvy and persistence cut through the clutter and got our company featured in the national media, including the Nightly Business Report. Boardroom really delivers.

Anita Buyer
CEO, Setnor Byer Insurance & Risk

They spent countless hours to develop a fabulous website supported by high profile social media, SEO and PR campaigns, video production and special event support, helping us generate new admissions. They always come through for us!

Alice Hendrickson
Director of Admissions/Financial Aid, St. Marks Episcopal

We turned to BoardroomPR to help us drive awareness and branding throughout South and Central Florida and the Gulf Coast. Working with them is easy. They know their craft and ask the right questions to develop story lines that generated exposure throughout Florida and the industry.

Mark Holmes
Marketing Director, EASTERN FINANCIAL CREDIT UNION

We have had a long relationship with BoardroomPR, and the agency consistently provides outstanding public relations and media results. Law firm marketing requires a special focus and the team at Boardroom understands this and delivers.

Jamie Cole
Managing Director, Weiss Serota, et al.

I was the first employee hired at Boardroom in 1990 and I’ve since watched the company grow with the same integrity, dedication and ROI. Boardroom is top of my list when referring a client to a PR agency.

Lisa Buyer
Author of Social PR Secrets
law firm marketing
BoardroomPR serves as a law firm's outsourced marketing department to provide outstanding public relations and social media, the cornerstones of legal PR in the 21st century. Our skilled professionals also handle website maintenance and management as well as search engine optimization and e-Newsletter creation and distribution.

BoardroomPR is proud to offer our law firm clients valuable seminars in networking, social media management and media training. We offer advice on industry organizations and community involvement. Whether it is a large, full-service law firm or a boutique shop with a single practitioner, we are skilled at a wide range of PR options that put our client’s names and talents in the minds of their proper audiences. Plaintiff and defense counsel, alike, count on BoardroomPR.

We produce consistent messaging that can be re-purposed across traditional and digital communications channels. The goal: increase frequency of contact and encourage interaction and relationship-building with existing clients, prospects, referral sources as well as the industry and community at large.

BoardroomPR is a true partner to law firms and has developed a well-deserved reputation for helping firms accomplish their goals.

BoardroomPR works with law firms to produce news releases identifying attorneys as leaders in their respective practice areas by publicizing notable cases, new hires, transactions, research reports (we help you create) and trends.

We also react to breaking news by offering attorneys for commentary. Our executives have strong connections with traditional media including newspapers, magazines, trade journals, and television and radio station outlets.

BoardroomPR also places attorney-authored articles in newspapers, trade journals and newsletters. These position the law firm and its attorneys as professional leaders. Our publicists are skilled at producing story ideas and has them published in important publications. We work closely with you and the editors to be certain that the articles are well-conceived and well-written with the right audience in mind. Published articles serve as additional marketing material in reprints and handouts. They are also effective tools to enhance the website, blog and social media.

BoardroomPR has excelled at case publicity for several decades, and we recognize the significance of promoting tremendous achievements in litigation. Whether it is a press conference, class action, criminal defense, commercial lawsuit, personal injury case or other newsworthy matter, BoardroomPR’s professionals assess cases and obtain media coverage that best highlights attorney achievements.

Our staff assists clients in establishing LinkedIn, Facebook, Instagram and Twitter pages. We provide a turnkey service to create profiles, lay out pages; upload contacts and build an audience. We write, design and create ads, boost posts, shoot and edit video. Then, we analyze the results. In short, we handle all aspects of social media for law firm clients, with careful compliance to Bar rules.

In addition, we strongly believe that blogging increases visibility and credibility. Blogs are a powerful tool to communicate a message to a target audience. They enable attorneys to demonstrate extensive knowledge in a specific area and build loyal followers.

Reporters often turn to blogs to find credible sources for their stories. Blogs will also help a firm’s website move up in the search engine results. BoardroomPR can help create a blog and ghost write entries on a regular basis.

BoardroomPR offers a comprehensive online reputation management program. We monitor the entire Internet, review sites and social media to show who is talking about clients and their firms and what they are saying. We evaluate hundreds of key databases on the Internet, profiles and penetration level.

Today's social media audience demands more than just copy-heavy posts. With live video and dynamic images, engagement levels explode. At BoardroomPR, our video production specialists produce attention-grabbing viral videos for your company's social media and online results.

Clients are assigned to a team of professionals depending up on the scope and number of markets. We begin by meeting with key partners and law firm administrators to establish objectives, an action plan and corresponding budget. We pride ourselves on communicating with our clients regularly and providing monthly updates to track our progress.

We don’t simply work with law firms. We also immerse ourselves in their profession. Our involvement in Florida’s active legal marketplace includes:

Legal Marketing Association


Orlando Chapter Chairperson; Two former chairs and co-chairs of South Florida Chapter; helped start the Tampa chapter

Broward County Bar Association


Frequently assist, speak, write and sponsor, and get clients involved

Orange County, Hillsborough County and Jacksonville Bar Associations


Involved on behalf of our clients

Legal Aid Service


Former chair of Executive Council, current member, committee chair

Florida’s Children First

– Statewide advocacy for foster children

ABOTA – (1990s)


Handled national road show featuring the U.S. Constitution and the importance of jury trials

Florida Justice Association (early 2000s)


Represented the organization in its battle with Florida Medical Association

BoardroomPR has attracted top-quality professionals in the world of public relations, marketing and media. This is by design. We create a work environment that is inviting and stimulating, and we draw a diverse and fascinating roster of clients for whom the best in the profession are eager to work. Many members of our leadership team are former journalists and marketing executives. Their vast knowledge and contacts make BoardroomPR the premier firm for fast, effective public relations that continually makes an impression. Our achievements in media are unsurpassed.

At BoardroomPR, however, there is more than top-notch professionalism. Our energy and eagerness make the firm so successful. Employees feel it; the media recognizes it; the clients know it. It is a tangible quality that makes BoardroomPR different -- and simply better. It gives our clients the comfort that every aspect of their public relations is being handled efficiently, professionally and with enthusiasm.