Since the early days of the internet, blogging has completely transformed from a platform for sharing personal stories into a powerful business tool. It’s not just important—it’s essential for any comprehensive marketing strategy, legal or otherwise. Here, I’ll break down why blogging has become a[...]
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Step Up to the Plate: Pitch a National Story Like a PR Pro In the world of public relations, securing national media coverage for your client is akin to hitting a grand slam in baseball. It requires a perfect pitch, an understanding of timing, and a[...]
Read moreO’Dwyer’s has been the go-to source for companies and agencies alike interested in identifying the top PR agencies and trends in this ever-changing profession. For year-end 2023, BoardroomPR achieved the following national, regional and industry (category) rankings: Firms with Major U.S. Operations #104 Real Estate #3 Professional Services #19[...]
Read moreBroken Promises? Here’s How to Rebuild Trust.
June 4, 2024
Remember the infamous 30-minute Domino’s guarantee? Ditched after a speeding driver’s accident. Or Chick-fil-A’s “no-hormones” pledge? Vanished after confusing and angering customers who chose its product because its poultry was hormone free. This isn’t just a national brand issue; local businesses face similar situations, from[...]
Read moreThe Power of Community Management on Social Media
May 30, 2024
If you’re reading this, you’re probably aware that social media isn’t just about pretty pictures and clever captions anymore. It’s a dynamic space where real connections happen, and as BoardroomPR Social Media Director, I’ve seen firsthand how community management can make or break your brand’s online[...]
Read moreWhen working for public relations firms, carpe diem – or seize the day – is the name of the PR game. Knowing how to make the most of current events and turning them into big results for our clients is crucial. What a difference dates make – literally. For example,[...]
Read moreTake Your Content to New Heights
May 13, 2024
Video marketing remains king on social media, continually proving itself as the most effective method for showcasing brands. That said, why not take it to a new level? As we continue to innovate in 2024, marketing strategies are shifting to embrace more dynamic and engaging tools. One[...]
Read moreRecently, Dr. Brett Osborn sat down with the hosts of the Shrimp Tank Podcast to discuss his career journey with the hopes that it could help some future health-focused entrepreneurs. Dr. Osborn shared insights learned as a neurosurgeon and why he decided to pivot and[...]
Read moreA Blog About Blogging: 7 Reasons Why It’s Important
April 23, 2024
Blogging has come a long way from a place to share personal musings to a powerful tool for businesses to engage, inform and inspire their audiences. Here are seven reasons why blogging is not just important, but indispensable to your marketing strategy. Building Authority and[...]
Read moreOften, a story or client comes along that requires a unique approach. This doesn’t mean you treat it any differently than others, but the strategy changes when researching and engaging with reporters you haven’t previously worked with. E-sports legend Billy Mitchell happens to be one[...]
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