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posts by: Mara Gordon.

Five Digital Marketing Trends You Can’t Ignore in 2025

March 27, 2025

Mara Gordon

It already seems like so much has happened this year, and we’re not even halfway through! Fortunately, or unfortunately, the ever-changing digital marketing landscape is no exception to constant change. As experienced Florida digital marketers, we are seeing rapid changes in the marketplace ranging from a lot more AI-driven content and first-party data requiring businesses to adapt their campaigns. Here’s a look at 5 digital marketing[...]

3 Unconventional Email Marketing Tips to Boost Your Open Rates

December 17, 2024

Mara Gordon

Email marketing is still one of the most effective ways to engage your audience. In fact, around 45% of B2B marketers in the U.S. named email as the most effective channel for driving revenues in 2023, up from 41% in 2021 (source: wpshout). Getting recipients to open your emails is[...]

SEO Basics for Communications Pros, Content Creators and Marketers

August 27, 2024

Mara Gordon

You don’t need the words “SEO Expert” in your job title for Search Engine Optimization to be an important part of your job. Mastering Search Engine Optimization (SEO) is essential for communications professionals, content creators and marketers who want to make their efforts go further.[...]

A Blog About Blogging: 7 Reasons Why It’s Important

April 23, 2024

Mara Gordon

Blogging has come a long way from a place to share personal musings to a powerful tool for businesses to engage, inform and inspire their audiences. Here are seven reasons why blogging is not just important, but indispensable to your marketing strategy. Building Authority and[...]

4 Ways Marketing Pros Can Use AI Tools like ChatGPT and Bard

October 20, 2023

Mara Gordon

4 Ways Marketing Pros Can Use AI Tools like ChatGPT and Bard AI, AI, AI – seems like it’s all we’ve been hearing and reading about lately. But if you’re a marketer or a public relations professional, you know how powerful these tools are to help[...]

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The “dot com” industry has been very competitive and Boardroom’s media savvy and persistence cut through the clutter and got our company featured in the national media, including the Nightly Business Report. Boardroom really delivers.

- Anita Buyer

CEO, Setnor Byer Insurance & Risk

We absolutely love working with the BoardroomPR team. They have guided us in a multitude of directions, telling the St. Thomas Aquinas story to our alumni, current and potential families. They have embraced the traditions and excellence that STA continues to uphold. The team approach has been ideal for our administration.

- Margie Scott

Vice Principal, St. Thomas Aquinas High School

When we looked to partner with a public relations firm more than 15 years ago, we chose BoardroomPR because they understood our business and vision. Their strategic and thoughtful approach to our PR campaign has helped us build our brand, locally and nationally.

- Ruth Trezevant

Ruth Cyrus, VP Marketing, Oasis Outsourcing

Many thanks to the more than 60 PR professionals who attended yesterday’s Goldcoast PR Council meeting on AI Tips for PR – and special thanks to the presenters from Boardroom PR: Daniel Benjamin, Mara Gordon and Ashley Kearns.

- Gary Schweikhart

Co-Founder, Goldcoast PR Council

BoardroomPR has done a tremendous job creating and building a brand for our upscale real estate developments. There’s no one better at delivering national and international press – and creating and executing themed events that draw top luxury brokers and targeted buyers to our projects.

- Neil Fairman

President, The Plaza Group

Boardroom Communications has been a great friend to Legal Aid. Their PR work, event sponsorship, Executive Council participation and business introductions have helped us tremendously. No question, Don and Julie Silver Talenfeld and their staff are first rate!

- Anthony Karrat

Executive Director, Legal Aid Services of Broward County

Boardroom communications is a top-notch PR firm that has amazing contacts to connect its clients with media sources for significant exposure. Todd Templin is creative and always thinking about his clients and how he can best serve them and their needs! I highly recommend Todd and his team at Boardroom!

- Beth Azor

Azor Advisory Services

The DevStar Group has utilized BoardroomPR for most of its public relations initiatives promoting several real estate projects. They have been successful generating exposure in traditional and new media outlets – locally, nationally and in Latin America. They are creative, responsive and are able to execute in a demanding environment.

- George Helmstetter

Principal, The DevStar Group

We turned to BoardroomPR to help us drive awareness and branding throughout South and Central Florida and the Gulf Coast. Working with them is easy. They know their craft and ask the right questions to develop story lines that generated exposure throughout Florida and the industry.

- Mark Holmes

Marketing Director, EASTERN FINANCIAL CREDIT UNION

I was the first employee hired at Boardroom in 1990 and I’ve since watched the company grow with the same integrity, dedication and ROI. Boardroom is top of my list when referring a client to a PR agency.

- Lisa Buyer

Author of Social PR Secrets