tag archive: BoardroomPR.

We all know that testimonials from clients can boost credibility and positive perception of a company. But did you know that 79% of people prefer viewing a video rather than a written testimonial? In the day and age where video is ‘king’, video testimonials are easy to obtain and[...]

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Today BoardroomPR COO, Don Silver, taught an FAU class on Leadership: A Lesson on Crisis Management, which covered the basics of crisis communications while focusing on a case study on the Southwest Airlines holiday meltdown.  A total of 45 students participated with most arriving early[...]

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Recently, The Walt Disney Company was front and center in a media crisis surrounding a piece of controversial legislation in the State of Florida. The company took criticism from employees, Florida’s governor, lawmakers and members of the public, leading some to wonder if all the negative[...]

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