posts by: Angelic Bringas.

One of the most common challenges in public relations is finding the right balance between proactive planning and reactive responsiveness. For many Florida PR professionals, a top concern is being too reactive and not in control of the narrative. With social media accelerating the spread of information (and misinformation),[...]

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The media industry is shifting, and 2025 will demand smarter strategies to break through the noise. With fewer journalists and traditional media outlets, companies face new challenges in earning media coverage and getting their stories heard. Meanwhile, the public relations industry continues to grow, positioning[...]

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