posts under: SEO.

In digital marketing, every click counts and so does where it leads. You can spend hours crafting the perfect ad creative, targeting the right audience and fine-tuning your bidding strategy, but if users land on a generic homepage, all that effort can go to waste.[...]

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Why Every Ad Campaign Needs a Custom Landing Page | BoardroomPR

If you follow the headlines, you’ve probably seen the phrase “SEO is dead.” Many people are debating if that is true or an extreme view, but in the meantime, there is a new buzzword… GEO, which stands for Generative Engine Optimization. And here’s the exciting part, well, for[...]

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It already seems like so much has happened this year, and we’re not even halfway through! Fortunately, or unfortunately, the ever-changing digital marketing landscape is no exception to constant change. As experienced Florida digital marketers, we are seeing  rapid changes in the marketplace ranging from a lot more AI-driven content and first-party data requiring businesses to adapt their campaigns. Here’s a look at 5 digital marketing[...]

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Podcasts are an increasingly popular way to showcase expertise, connect with your target audience, and enhance the organization’s digital presence. But launching a podcast isn’t as easy as hitting a record button.  BoardroomPR’s highly experienced former print and television journalists believe podcasts require proper planning, investment and promotion to ensure the product is good[...]

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In today’s digital world, your Google Reviews aren’t just feedback – they’re your business’s first impression. Think of reviews as your brand’s digital store window: they’re often the first interaction potential customers have with your brand, and we all know how crucial first impressions can[...]

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