tag archive: public relations.

PR is on the up and up! According to a new report from the Association of National Advertisers (ANA) and the USC Center for Public Relations at the Annenberg School for Communication and Journalism this week, 75% of marketers surveyed plan to ramp up their[...]

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On Late Show Monday night, Stephen Colbert sounded off on POTUS. If you missed it, his monologue began as they normally do, this one focusing on Trump’s First 100 Days. Colbert showed clips of the President’s interview with Colbert’s CBS colleague, John Dickerson, wherein the President –[...]

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Earlier this week, Ivanka Trump appeared on a panel entitled “Inspiring Women: Scaling Up Women’s Entrepreneurship” at the Women20 Summit in Berlin, Germany. The moderator, a German journalist and editor of a prestigious business magazine, asked Trump point blank to justify her mere presence on[...]

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By: Hayley Brooks As we officially enter spring, undergraduate hopefuls are gearing up to score the most killer summer internship possible. Unsure where to start? BoardroomPR breaks down all things internships: where to find ‘em, how to get ‘em, and the best way to maximize[...]

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There’s nothing like a good upset during the Annual NCAA tournament – it’s what puts the ‘mad’ in March Madness. As noted in my post regarding Northwestern’s Wild(cat) ride to the tournament, the individual colleges should be using this newfound media attention as a branding[...]

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Go Cats!

March 17, 2017

March Madness has officially begun! The Annual NCAA tournament is about much more than just great sports and great TV – it’s a huge branding opportunity for the field of 64. The individual colleges included should continue to ride the wave of this newfound media[...]

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During the 89th Annual Oscars Telecast, an unprecedented error occurred when La La Land was accidentally named Best Picture in lieu of the real winner, Moonlight.  We now know that the presenters, Warren Beatty and Faye Dunaway, were handed the wrong envelope by the official[...]

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There’s nothing like a live show. Whether you’re singing along in the audience at that amazing concert or watching the team score the winning touchdown, it’s nearly impossible to replicate the authenticity and immediacy of the real-time moment. We’ve seen this mega movement towards live[...]

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