posts by: Ashley Kearns.

When it comes to social media, stop thinking of it as “just online.” In fact, social media networks of today are not much different from building relationships in person. The strongest social media strategies are people-first, meaning they listen, respond, and create meaningful interactions. Rather than a one-way conversation, it’s a two-way street.[...]

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Instagram’s algorithm isn’t playing hard to get—you just might not be listening. Ouch! But if you want to be “the one” who consistently shows up in your audience’s feed, you must understand how the system works. Just like relationships, connection, engagement, and impressions matter, and when you know what Instagram prioritizes, you can create[...]

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The TikTok Ban, otherwise known as the “Protecting Americans from Foreign Adversary Controlled Applications” Act, was signed into law on April 24, 2024 by President Joe Biden and is set to take effect this Sunday, January 19th.  Though American entrepreneurs are challenging the law’s constitutionality[...]

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If you’re reading this, you’re probably aware that social media isn’t just about pretty pictures and clever captions anymore. It’s a dynamic space where real connections happen, and as BoardroomPR Social Media Director, I’ve seen firsthand how community management can make or break your brand’s online[...]

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The digital marketing landscape is always shifting. Once you think you’ve mastered your Facebook and Instagram ad strategy, the goalposts are moved. But don’t worry, we’re here to lay out the latest best practices for Facebook and Instagram ads to help you navigate these social[...]

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