November 14, 2014
What a wonderful experience speaking with FIU Adjunct Professor Hugo Ottolenghi’s FIU PR writing class last night. There is no question, it is a labor of love for the former Scripps business editor and Daily Busines Review real estate editor. His 20 students were engaged, learning[...]
Read moreOctober 7, 2014
In 1989, a seasoned journalist with a nose for news, a sixth sense for matchmaking and networking, and a commitment to her community launched a public relations firm with a secret weapon: fellow former journalists. The firm would be staffed by career reporters, editors and[...]
Read moreSeptember 29, 2014
You love your company and aren’t afraid to tell prospects why they should hire you. Or, maybe you are weary of the hard sell and miss the opportunity to explain why your business is one of the best. One of the best methods, other than[...]
Read moreSeptember 22, 2014
The story of One Fifty One at Biscayne is one of the transformation of a condominium and a community. In less than six months, the North Miami development has gone from two under-performing towers with reputation issues to a luxury condominium destination and an extraordinary[...]
Read moreSeptember 15, 2014
When do the off-duty actions of an employee affect the reputation of the leader of the company? When you lead one of the most recognized, most profitable organizations in the world and multiple star athletes get caught in abuse scandals, then you certainly have reason[...]
Read moreSeptember 12, 2014
Social media is a great way to build your brand and increase your company’s visibility. Many companies such as Taco Bell, Old Spice and DiGiorno like to have fun with social media and interact with their customers and followers via Twitter. Brands tend to comment[...]
Read moreSeptember 10, 2014
In the past year, the beer industry has experienced a huge increase in the number of small craft breweries throughout the U.S., disturbing larger beer giants’ profits. However, one large brewing company isn’t hurting at all. In the past year alone, the Corona brand actually[...]
Read moreFor South Florida attorneys, Boca Raton accountants, Miami retailers or Miami Beach luxury real estate agents, “marketing” embraced the tradition of attending a networking event, inviting a client or prospect to lunch or speaking at a seminar and saying they’ve “marketed” their businesses. Then social[...]
Read moreBoardroomPR has been named one of South Florida’s leading public relations, marketing communications and social media firms by the South Florida Business Journal. The Fort Lauderdale PR firm earned a top-10 spot among an increasingly competitive field by growing its billings by some 30% from[...]
Read moreJune 30, 2014
South Florida’s retail industry is making a big comeback. In a story today in the Daily Business Review, reporter Samantha Joseph cited a new report that states increased consumer confidence is driving more retailers to expand and of those, restaurant retailers are both dominating the[...]
Read moreHiring BoardroomPR for our PR and Marketing has been one of the best decisions our company has made. We have grown as a team, as a company and in the process added Boardroom’s team as part of the Tobin family.
- Kenia C. Lee
Tobin, Inc./Tobin Real Estate
