In today’s day of electronic media pushing stories out further than ever before, it is sometimes incumbent upon companies that wish to get their version of a story out to do their own paid public affairs campaigns. While this is not always the answer, there[...]
Read moreposts under: Crisis Management.
More Brands Support LGBT Community
June 24, 2015
Big-name brands are coming out in large numbers to publically support LGBT (lesbian, gay, bisexual, and transgender) couples and Pride Month, according to PR Daily. From small sports franchises to global corporations, companies are taking a stand with the LGBT community. Recently, during Pride Month,[...]
Read moreWhen you get the facts wrong, is it always a lie? And does it matter?
February 12, 2015
NBC News anchor Brian Williams has been suspended for six months for not telling the truth about being fired upon while in a helicopter in Iraq. But did he tell a lie and thus undermine his credibility as a journalist? Or did his memory fail[...]
Read moreImportance of Apologizing During a PR Crisis
December 16, 2014
The recent high-profile hacking of Sony Pictures has caused a public relations nightmare for all involved. More confidential company data, internal email exchanges and unreleased movies continue to be leaked by the group calling itself “#GOP,” which stands for Guardians of Peace. The spotlight is[...]
Read morePR Firm Breaks Major PR Rule
December 12, 2014
An Austin-based public relations firm with a strange name broke an important industry rule and was forced to learn its lesson the hard way this week. Strange Fruit Public Relations, a firm specializing in hospitality and culinary PR, came under a social media firestorm after[...]
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