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Handling Real Estate PR and Marketing in a Crisis

April 13, 2020

15 for 15

BoardroomPR Vice President Eric Kalis appeared on commercial real estate client RKW Residential’s new “15 for 15” video interview series. The multifamily property management firm is hosting 15-minute conversations with business leaders about the challenges they are facing – and overcoming – during the COVID-19 pandemic.

Kalis was interviewed by RKW Partner John Zalkin. The spirited conversation featured insights on various topics including:

How BoardroomPR is helping its clients navigate COVID-19 through thoughtful internal and external communications strategies
Dispelling misconceptions about the role of public relations and integrating marketing firm
Helping clients manage the rapidly evolving nature of the pandemic

BoardroomPR is proud to be the public relations and integrated marketing partner of a diverse roster of distinguished real estate companies.

tags: crisis communication, Crisis Management, Eric Kalis, Residential Real Estate

categorized in: Newsroom

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Their team is aggressive, smart and results-driven. They deliver media coverage from CNBC to the front pages of the Wall Street Journal. Julie and her team’s energy and enthusiasm to do a great job is unmatched! I highly recommend BoardroomPR!

- Steven Fischler

President, SRF Ventures

The team at BoardroomPR is flexible, efficient and professional. What impresses me the most is that they have great understanding of our business, and are always proactive in searching out media opportunities in the publications that matter to us.

- Vicky Jones

Dir. Business Solution Design, C3/C.C.C.

I am not sure where our non-profit would be without BoardroomPR, but I do know that with their great public relations services and guidance we are able to raise several million dollars in private funding every year! No South Florida charity or corporation should be without them!

- Sarah Franco

Executive Director JAFCO

e-Builder enjoys a successful partnership with the BoardroomPR team. They’ve done an incredible job getting the word out about e-Builder, both locally and nationally, as an innovative, fast-growing technology company in South Florida. What we like most is that they are so responsive to our needs and requests.

- Ron Antevy

President and CEO, e-Builder

They spent countless hours to develop a fabulous website supported by high profile social media, SEO and PR campaigns, video production and special event support, helping us generate new admissions. They always come through for us!

- Alice Hendrickson

Director of Admissions/Financial Aid, St. Marks Episcopal

Fantastic partners! They have been a key component in our growth at RKW Residential.

- Joya Pavesi

RKW Residential, Vice President of Marketing and Strategy

BoardroomPR did an excellent job of getting our name out into the community. I was very pleased with their services and highly recommend them.

- David Schulman

General Agent, DBS Financial / Mass Mutual

I was the first employee hired at Boardroom in 1990 and I’ve since watched the company grow with the same integrity, dedication and ROI. Boardroom is top of my list when referring a client to a PR agency.

- Lisa Buyer

Author of Social PR Secrets

We have seen terrific results through our partnership with BoardroomPR and their corporate culture has made it amazingly easy for every member of our team to engage them. BoardroomPR has put the “personal results” back in public relations.

- Peter Dyga

President & CEO Associated Builders and Contractors

The DevStar Group has utilized BoardroomPR for most of its public relations initiatives promoting several real estate projects. They have been successful generating exposure in traditional and new media outlets – locally, nationally and in Latin America. They are creative, responsive and are able to execute in a demanding environment.

- George Helmstetter

Principal, The DevStar Group