Often, a story or client comes along that requires a unique approach. This doesn’t mean you treat it any differently than others, but the strategy changes when researching and engaging with reporters you haven’t previously worked with. E-sports legend Billy Mitchell happens to be one[...]
Read moretag archive: Crisis Management.
Leadership: A Lesson on Crisis Management
January 25, 2023
Today BoardroomPR COO, Don Silver, taught an FAU class on Leadership: A Lesson on Crisis Management, which covered the basics of crisis communications while focusing on a case study on the Southwest Airlines holiday meltdown. A total of 45 students participated with most arriving early[...]
Read moreBoardroomPR Presents to The Jim Moran Institute’s Entrepreneurship Program about Leveraging Digital Marketing and Social Media to Boost Your Business
November 8, 2022
BoardroomPR senior account executive Mara Gordon and COO Don Silver recently presented for The Jim Moran Institute for Global Entrepreneurship’s Small Business Executive Program participants. Gordon and Silver presented for their program session titled “Leveraging the Internet and Social Media” for its participants of local[...]
Read moreBoardroomPR Crisis Management Experts Quoted By Forbes
September 20, 2021
In our line of work, we like to say, “It’s not a matter of if, but when” a company will find itself embroiled in a crisis that may attract media attention. No matter how long you’ve been in business, something could happen, whether it’s your[...]
Read moreBoardroomPR Assists in telling the story of the vindication Esports legend Billy Mitchell
July 30, 2020
BoardroomPR’s Florida PR professionals worked with famed e-sports legend Billy Mitchell on publicizing the reinstatement of his five Pac-Man and Donkey Kong world records in a national public relations campaign that spanned print, online, TV and trade media. For over 40 years, Mitchell, a South[...]
Read moreHandling Real Estate PR and Marketing in a Crisis
April 13, 2020
BoardroomPR Vice President Eric Kalis appeared on commercial real estate client RKW Residential’s new “15 for 15” video interview series. The multifamily property management firm is hosting 15-minute conversations with business leaders about the challenges they are facing – and overcoming – during the COVID-19[...]
Read moreManaging PR During a National Crisis
April 9, 2020
These are certainly challenging times for businesses and families alike. Restaurants, retailers and movie theatres have shut their doors to customers, concerts and events have all been canceled or postponed and parks and beaches are off-limits. While most of us are working remotely and confined to[...]
Read moreBusiness Communications in Unprecedented Times
March 24, 2020
In the midst of all the stress and uncertainty about the coronavirus pandemic, it’s important for companies to communicate. Messages to clients, customers and employees should be clear and concise, showing you are in control and staying abreast of the hourly updates from health and government[...]
Read moreboardroomPR COO Don Silver featured in Merrit Hawkins
July 12, 2019
boardroomPR COO Don Silver gives his insights on how to manage your online profile during a crisis. “You’ve got to look at the way that you run your business.” Don Silver Read the featured article
Read moreRecently, a group of outdoorsmen captured a 16-foot Burmese python and a 50-egg nest that took up residence under a camp home in the Florida Everglades. The person leading the effort was “Alligator” Ron Bergeron—a fifth-generation South Floridian, champion of the Everglades and a member[...]
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