BoardroomPR has been a proud supporter of Florida’s Children First (FCF) for more than a decade, including its events across the state. The organization, which is the premier child advocacy group in Florida, recently recognized Orlando-area child advocates and former foster children at its annual[...]
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With the deception revealed, Volkswagen’s reputation is in flames in what can only be seen as a classic, even colossal crisis P.R. situation. What can a Fort Lauderdale public relations or marketing firm learn from the automaker’s wreckage? Consumers, regulators, investors, even dealers recoiled when[...]
Read morePUTTING ON A GOOD FACE FOR TV REPORTERS
September 18, 2015
Before becoming a publicist, BoardroomPR Account Director Laura Burns spent nearly a decade working in TV news. Everyone, especially her clients, always asks her how to get on TV. Here’s her best piece of advice: 1. Have something unique or interesting to say. Reporters always[...]
Read moreCREATING VISUALS FOR YOUR PRESS RELEASE
September 17, 2015
There is an art to writing a press release; it must have quality information to attract the media. But with the endless amounts of pitches being submitted to media outlets, adding a visual element can give your pitch that “pop” it needs to stand from[...]
Read moreCELEBRATE THE MAGIC OF PRO BONO WITH LEGAL AID SERVICE OF BROWARD COUNTY
September 16, 2015
Boardroom COO Don Silver is a past chair and current member of Legal Aid’s Executive Council, an advisory board that provides a bridge to the business community. Legal Aid provides pro bono legal services to more than 10,000 individuals and 150 of the county’s not-for-profits[...]
Read moreTHE REDSKINS MAY NEED TO RETHINK THEIR CRISIS MANAGEMENT GAME PLAN
September 11, 2015
The Washington Redskins are getting into some serious social media drama. For those of you who haven’t been following the latest Redskins debacle, here’s what’s happening: Quarterback Robert Griffin III was named the starter in February. Because he suffered from a concussion and has not[...]
Read moreBOARDROOM PR RETREATS TO THE BEACH FOR FALL PLANNING SESSION
September 4, 2015
As summer comes to a close and many of our clients begin ramping up for the fall, even us PR pros are busy working on action plans and goals for the remainder of the year. This year, our management team and publicists ventured to Fort[...]
Read moreJAFCO KICKS OFF BACK-TO-SCHOOL IN STYLE
August 28, 2015
Boardroom was thrilled to be part of JAFCO’s annual Back-to-School Block Party at the Children’s Village in Sunrise. The event was hosted for foster and adoptive families and children residing at the Children’s Village. More than 150 people attended the event where kids enjoyed pony[...]
Read moreHUFFPOST SAID IT BEST “LOOKS LIKE THE MCWHOPPER MIGHT ALREADY BE A THING OF THE PAST. SORRY, WORLD PEACE.”
August 26, 2015
Burger King has been upping its PR and Marketing game ever since the company dropped from the number 2 Fast Food chain under Wendy’s. The company is back at the number 2 spot behind McDonalds. The last PR stunt that Burger King pulled was an open[...]
Read moreBoardroomPR COO Don Silver was interviewed by Palm Beach Post reporter John Pacenti for a story on a South Florida hospital that had been under fire by CNN and a local activist regarding high mortality rates in its specialized pediatric heart surgery unit. He discussed[...]
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