BoardroomPR has been named one of South Florida’s leading public relations, marketing communications and social media firms by the South Florida Business Journal. The Fort Lauderdale PR firm earned a top-10 spot among an increasingly competitive field by growing its billings by some 30% from[...]
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South Florida’s Retail Comeback Fueled by Restaurants
June 30, 2014
South Florida’s retail industry is making a big comeback. In a story today in the Daily Business Review, reporter Samantha Joseph cited a new report that states increased consumer confidence is driving more retailers to expand and of those, restaurant retailers are both dominating the[...]
Read moreThe Decision Part II: LeBron James Provides Marketing Message for Public Relations Pros
June 21, 2014
LeBron James’ decision regarding where to take his talents this time around was the news story that transfixed the country – including media relations and marketing communications professionals. When and how it broke provided P.R. professionals and their clients several lessons in how to share[...]
Read moreThe Value of Getting Involved Outside the Workplace
June 10, 2014
Michelle Friedman, Account Director at Boardroom Communications, talks about the importance of networking and involvement in the public relations industry. Friedman encourages clients to run for leadership roles in community organizations and philanthropic groups where opportunities emerge.
Read moreGetting Noticed in the Twitterverse
April 3, 2014
The series finale of How I Met Your Mother was barely rolling its final credits when Twitter erupted with commentary. Using the hashtags #HIMYM or #HIMYMfinale, millions of viewers unleashed their anger and frustration in the form of even millions more tweets over the portrayal[...]
Read moreSouth Florida Social Media Blog: Want to be a High-Flying Brand? Think Like a Guerrilla
January 25, 2014
At this South Florida public relations firm, we believe a timeless marketing success story that incorporates effective public relations, savvy social media and gutsy guerrilla marketing is timeless. Case in point: JetBlue’s 2012 “Election Protection” sweepstakes campaign. The program incorporated the year’s most compelling news[...]
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