BoardroomPR COO Don Silver was interviewed by Palm Beach Post reporter John Pacenti for a story on a South Florida hospital that had been under fire by CNN and a local activist regarding high mortality rates in its specialized pediatric heart surgery unit.  He discussed the importance of properly investigating an actual crisis both internally and using third-party experts, and cooperating with the media as information comes in and decisions are made.  Ducking legitimate investigative reporters never turns out well.

For the complete article, click here.