Often, a story or client comes along that requires a unique approach. This doesn’t mean you treat it any differently than others, but the strategy changes when researching and engaging with reporters you haven’t previously worked with. E-sports legend Billy Mitchell happens to be one[...]
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January 25, 2023
Today BoardroomPR COO, Don Silver, taught an FAU class on Leadership: A Lesson on Crisis Management, which covered the basics of crisis communications while focusing on a case study on the Southwest Airlines holiday meltdown. A total of 45 students participated with most arriving early[...]
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November 8, 2022
BoardroomPR senior account executive Mara Gordon and COO Don Silver recently presented for The Jim Moran Institute for Global Entrepreneurship’s Small Business Executive Program participants. Gordon and Silver presented for their program session titled “Leveraging the Internet and Social Media” for its participants of local[...]
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February 18, 2022
Good news travels fast, bad news travels faster. Yes, it’s true, which is why it’s crucial for business owners and marketers alike to recognize the importance of online reviews in 2022. Online reviews have easily become a key focal point of online reputation campaigns. In[...]
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September 20, 2021
In our line of work, we like to say, “It’s not a matter of if, but when” a company will find itself embroiled in a crisis that may attract media attention. No matter how long you’ve been in business, something could happen, whether it’s your[...]
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June 3, 2021
Israel and Palestine. Black Lives Matter and systemic racism. Trump. The vaccine. Megan Markle! There are a lot of controversial ideas, topics, individuals, and triggering topics out there these days. Just mentioning any of the above may set someone off, and equally, not mentioning it[...]
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January 27, 2021
Warren Buffett once said, “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” Jared Kushner and Ivanka Trump might have listened to Buffet’s sound advice during their time in the spotlight.[...]
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July 30, 2020
BoardroomPR’s Florida PR professionals worked with famed e-sports legend Billy Mitchell on publicizing the reinstatement of his five Pac-Man and Donkey Kong world records in a national public relations campaign that spanned print, online, TV and trade media. For over 40 years, Mitchell, a South[...]
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April 9, 2020
These are certainly challenging times for businesses and families alike. Restaurants, retailers and movie theatres have shut their doors to customers, concerts and events have all been canceled or postponed and parks and beaches are off-limits. While most of us are working remotely and confined to[...]
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There has been a cascade of consequences from the devastation of COVID19. While many industries—hospitality, events, etc.—have taken a big hit, BoardroomPR is also particularly concerned about charities who to have had to cancel fundraising events and are thus unable to raise much needed operating[...]
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Hiring BoardroomPR for our PR and Marketing has been one of the best decisions our company has made. We have grown as a team, as a company and in the process added Boardroom’s team as part of the Tobin family.
- Kenia C. Lee
Tobin, Inc./Tobin Real Estate
