posts under: Social Media.

In the fast-paced world of public relations, staying ahead of the curve is essential for success. Recently, Ashley Kearns, our award-winning social media director, and I had the opportunity to share insights and strategies with a group of public relations professionals from the Gold Coast Public Relations[...]

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Instagram recently unveiled its newest product: broadcast channels, a one-to-many messaging tool for creators to deepen connections with followers. As a leading player in the social media realm, Instagram continues to evolve and innovate, offering new and exciting features. In this blog, we’ll dive into what Instagram broadcast channels[...]

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Following its 2002 launch, LinkedIn quickly became known as the social media platform for business networking. Professionals utilize LinkedIn to make invaluable connections, job hunt or establish themselves as industry leaders. If you haven’t looked at your profile in a while, now is the time to do[...]

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Social media is no longer a one-way street. Today, it is increasingly focused on engagement, building brand trust and creating an online community. That’s where community management comes in. Social media community management is the practice of engaging with audiences across social media platforms to build[...]

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We all know that testimonials from clients can boost credibility and positive perception of a company. But did you know that 79% of people prefer viewing a video rather than a written testimonial? In the day and age where video is ‘king’, video testimonials are easy to obtain and[...]

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