Let’s face it–social media feeds are overflowing with redundant content. Stock photos, predictable messaging, and endless algorithms vying for our attention. It’s undoubtedly become a challenge for brands to stand out amongst their followers. But what if the secret weapon to cut through the noise[...]
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Summer Marketing Refresh (Part Two)
July 12, 2024
In part one of our summer marketing tips series, we shared some simple ways you can jumpstart your marketing and new business development efforts this season. As Florida public relations pros and social media experts, we’ve seen firsthand how easily marketing objectives can slide to the bottom of a busy[...]
Read moreAs we near July 4, summer is certainly in full swing. However, summer is not just about vacations – it’s also the perfect time to elevate your professional profile and engage in business development and marketing activities. As the pace of business often slows down,[...]
Read moreWhile creating a social media page and publishing your first post are necessary, there are other crucial steps to cultivate a strong online presence. This post details how to build a productive social media page from the ground up. Define Your Brand Style, Voice and[...]
Read moreMidjourney AI for Beginners: A Guide for AI-Generated Artwork Creation for Your Social Media
June 25, 2024
Have you ever struggled to find the perfect stock photo? Well, that’s a problem of the past! Midjourney AI is here to turn your creative ideas into stunning visuals. This amazing tool lets you create AI-generated artwork for your social media pages using just text descriptions. Here’s[...]
Read moreThe Power of Community Management on Social Media
May 30, 2024
If you’re reading this, you’re probably aware that social media isn’t just about pretty pictures and clever captions anymore. It’s a dynamic space where real connections happen, and as BoardroomPR Social Media Director, I’ve seen firsthand how community management can make or break your brand’s online[...]
Read moreTake Your Content to New Heights
May 13, 2024
Video marketing remains king on social media, continually proving itself as the most effective method for showcasing brands. That said, why not take it to a new level? As we continue to innovate in 2024, marketing strategies are shifting to embrace more dynamic and engaging tools. One[...]
Read moreDebunking 5 Common Marketing and PR Myths
March 12, 2024
From the outside, the marketing and Florida public relations world can be a bit of a mystery. Myths and misconceptions leave businesses unsure where to start and what services they need to achieve their goals. Common myths can lead businesses to overlook marketing and PR’s true benefits and importance.[...]
Read moreFive New Social Media Trends to Capitalize on in 2024
January 30, 2024
As we enter 2024, it’s time to turn our attention toward where we want to take our brand’s voice on social media. With the landscape constantly evolving, navigating the “top trends” can feel overwhelming. But, there’s no need to worry! With the research and award-winning results[...]
Read moreHow to Master Facebook and Instagram Ads in 2024
January 24, 2024
The digital marketing landscape is always shifting. Once you think you’ve mastered your Facebook and Instagram ad strategy, the goalposts are moved. But don’t worry, we’re here to lay out the latest best practices for Facebook and Instagram ads to help you navigate these social[...]
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