construction

BoardroomPR’s construction team generates public and industry interest in top projects and industry-specific issues around the state and country for general and contractors, subcontractors, architects, trade associations, and interior designers.

We plan and execute attention-getting integrated campaigns across multiple platforms including public relations, social media, event management, and promotion, bylined articles in trade magazines, daily and business newspapers. We helped our Florida construction industry clients reach their goals by building new relationships and strengthening existing ones.

Representative clients include Associated Builders and Contractors Florida East Coast Chapter, Cuesta Construction, Richard & Rice, MCM, Weitz Company, and Gulf Building.

Our construction public relations team secures media in outlets announcing new projects, project milestones, partnerships, community involvement, and other news in key consumer and industry publications including the South Florida Business Journal, Sun-Sentinel, Miami Herald, Palm Beach Post, Orlando Sentinel, Florida Trend, Tampa Bay Times, Florida Times-Union, Tallahassee Democrat, Florida Construction News, Construction Dive, Southeast Real Estate Business.

Top PR Social Media Firms Best PR agency South Florida Best PR firm and Crisis Management South Florida

Thank you to the talented team at BoardroomPR for their diligent work garnering press coverage for us in South Florida and nationally in business and trade media. Highly responsive and tenacious, they are experts at positioning our advisors as thought leaders and subject matter experts.

- Grant Rawdin

Founder and CEO Wescott Financial Advisory Group LLC

BoardroomPR worked as our strategic marketing department to transform our social media, get us in the news and launch a influencer campaign that has grown audience and engagement. The team was always on top of the game, coming up with creative ideas to promote PoolCandy and get us results, getting featured on multiple Top 10 lists.

- Shane Samole

President, PoolCandy

Boardroom promised us results and they delivered. The Wall Street Journal’s front page, Forbes, CNN, and NBC are just a few examples. Boardroom’s media experts spoiled us. They also helped us successfully launch Equilibrix, our email marketing company.

- Miriam Cohen

President, SelectJOBS.com and Equilibrix

Hiring BoardroomPR for our PR and Marketing has been one of the best decisions our company has made. We have grown as a team, as a company and in the process added Boardroom’s team as part of the Tobin family.

- Kenia C. Lee

Tobin, Inc./Tobin Real Estate

We have had a long relationship with BoardroomPR, and the agency consistently provides outstanding public relations and media results. Law firm marketing requires a special focus and the team at Boardroom understands this and delivers.

- Jamie Cole

Managing Director, Weiss Serota, et al.

BoardroomPR did an excellent job of getting our name out into the community. I was very pleased with their services and highly recommend them.

- David Schulman

General Agent, DBS Financial / Mass Mutual

The Boardroom team is responsive, insightful, creative, and has a comprehensive knowledge of the RE industry. They have successfully promoted the Encore brand as well as high-profile projects, including Paramount Ft. Lauderdale Beach and Plantation Walk. They work well with our team and do whatever it takes to get the job done.

- Art Falcone

CEO & Managing Principal, Encore Capital Management

I was the first employee hired at Boardroom in 1990 and I’ve since watched the company grow with the same integrity, dedication and ROI. Boardroom is top of my list when referring a client to a PR agency.

- Lisa Buyer

Author of Social PR Secrets

They spent countless hours to develop a fabulous website supported by high profile social media, SEO and PR campaigns, video production and special event support, helping us generate new admissions. They always come through for us!

- Alice Hendrickson

Director of Admissions/Financial Aid, St. Marks Episcopal

When City National Bank was looking for public relations counsel, we wanted to find a firm that took the time to get to know us and what makes us unique. BoardroomPR is that partner– they understand our industry, know the communities we serve and have delivered quality results.

- Eddie Dominguez

Sr. Vice President, City National Bank

see our work.

ABC- Get ready ready for hurricane season from BoardroomPR on Vimeo.

BoardroomPR’s PR and marketing construction transmit news for construction and AEC clients across all key traditional and digital communications platforms. We use every opportunity to make headlines with:

New project contracts
Groundbreakings
Top-offs
Project completions
Feature articles profiling the company and its management team
Trend stories focused on the marketplace, construction techniques, materials, labor issues, sea-level rise, hurricane hardening, hot neighborhoods, and product types
Q&As on upcoming trends, policies and procedure, and technology updates
Company milestones
New executives
Strategic alliances
Land-use issues

The key is customizing the news and messaging appropriately for each PR and digital platform and having the sophistication and experience to tell the story in such a way with excellent writing, visuals, photos, and video to engage the reader, viewer or visitor, building a reputation and ultimately generating more business.

Media Relations:

Our team of Central and South Florida construction and real estate PR experts implements proactive and opportunistic campaigns to generate media coverage for clients and their projects through press announcements, expert sourcing, byline articles/Q&As, and speaking engagements and custom video production.

Press Releases:

BoardroomPR’s team includes seven former journalists with vast writing experience. Our writers know how to create well-crafted press releases to get news to a broad audience and generate media attention.

Expert Sourcing:

BoardroomPR positions real estate PR clients as experts on the Florida real estate and construction market, discussing big-picture industry trends and issues.

Copywriting:

Our team ghostwrites byline articles for clients, drafts compelling website, blog, direct mail, brochure and eNewsletter content including but not limited to blog posts and writes copy for company and project eNewsletters that get attention and create buzz.

Social Media:

BoardroomPR’s in-house Social Media team expertly creates and manages content for numerous client platforms, including Facebook, Twitter, Instagram, and LinkedIn. The team implements a coordinated plan to build Social Media presence, create awareness, and increase engagement, which will contribute to driving more website traffic and lead generation.

Marketing and Branding:

BoardroomPR’s branding pros help construction and real estate PR clients develop advertising campaigns, collateral materials, website, Social Media, and blogs to promote construction projects and the companies that build them.

Design and Printing:

Our experts help develop brands from scratch or help with a rebranding effort. BoardroomPR creates logos, marketing materials, website, blogs, and social media sites with a consistent look, feel, and messaging.

Video Production and Drone Videography:

Our team uses state-of-the-art equipment including hi-resolution video and digital cameras, drones, high-quality microphones and lights for company, project, and special events. We also offer web-quality video shooting and editing for use on social media, websites, and blogs.

Website Development and Management:

BoardroomPR has an excellent track record designing and writing websites for real estate developers, brokerages, construction companies, and others. Our team makes sure the website is visually impressive and set up correctly on the back end to improve the chances that it ranks high in search engines.

Search Engine Optimization:

BoardroomPR manages numerous SEO campaigns that have catapulted real estate and construction company PR client rankings with Google, Yahoo! and Bing to page one. Included are onsite SEO campaigns work as well as continuous link building and Internet directory management.

Online Reputation Management:

Our team offers a comprehensive online reputation management program to improve SEO campaigns over time and ensure clients penetrate hundreds of critical online databases.

Paid Search (SEM):

BoardroomPR works with a partner – a highly established, award-winning, Google Ad Words Certified national firm based in South Florida – that is greatly experienced in this area. Our team has an excellent track record generating significant website traffic and converting it into high-quality leads.

If you’re looking to have your voice heard, make headlines, raise awareness of your company’s upcoming projects and been seen as a thought leader on industry-specific topics, give us a call at 954-370-8999.