Believe it or not, there is more to Instagram than posting that great selfie or a picture of your mouth-watering dinner from last night. According to Nielsen, 46% of buyers check social media before making a purchase decision. And a 2015 study conducted by Simply[...]
Read moretag archive: Social Media.
With 1.44 billion monthly active users to date, it’s no surprise that Facebook has become one of the most successful ways to market a business online. Knowing how to properly engage with followers is one of the most important aspects to consider when building and[...]
Read moreWith 300 million monthly users and more than 75 million daily users, Instagram has taken over the title as the fastest-growing social media site – and there are no signs it of slowing down. There is no doubt that Instagram has transformed the way users[...]
Read moreMaking Facebook Work for You
June 21, 2015
Facebook’s information overload has become a pain for many of its 1.4 billion users, according to a recent Wall Street Journal article. However, while we could all stop using the social media site at any time, we choose not to. Instead of continuing to complain[...]
Read more“Ice Bucket Challenge” Wins Facebook Award
June 18, 2015
This year the “Ice Bucket Challenge” won the Blue Award in the fourth annual Facebook Awards. This viral marketing campaign reached millions and helped raise millions of dollars for ALS charities. Grandparents, Bosses, Teachers and even your mailman were getting involved! This campaign proved the[...]
Read moreWhile some feel awkward about asking for testimonials form current and former clients and contacts, BoardroomPR’s COO Don Silver doesn’t. He was recently interviewed for the May issue of FastCompany, a top-tier national magazine focused on technology, business and high design. He described several tactics[...]
Read morePublic Relations Blog: In Social Media Salad, Likes and Followers Are More than Vanity
March 25, 2015
If someone tells you having 500 fans of your Facebook page or 2,000 Twitter followers is just an exercise in vanity, they obviously are oblivious to modern marketing. Just ask Chiara Ferragni, the fashion-blogger-turned-millionaire-businesswoman profiled this week on CBS This Morning. Working with little more[...]
Read moreFree Ride for Businesses on Facebook is Mostly Over
February 23, 2015
As Facebook continues to tweak its algorithms to benefit both its wallet and its users, South Florida business owners and social media managers must keep up with the social media giant to optimize their chances of getting noticed online. This is especially important in our[...]
Read moreMiami Social Media Seminar
January 23, 2015
BoardroomPR’s COO Don Silver will be a guest speaker at Florida International University’s seminar titled “Social Media: Adding Impact to the Message” on January 28, 2015. Social media is an increasingly important aspect of running your business. It includes aspects of branding, public relations, marketing[...]
Read moreDid you keep that resolution?
January 20, 2015
As we near the end of the month, many people have already failed with their New Year’s Resolution. Whether it’s losing weight, exercising more, keeping your desk neat, or starting a book list, most of us tend to fall back to our old ways –[...]
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