BoardroomPR has been fortunate to attract top-quality professionals in the world of public relations, marketing and media. This is by design. We create a work environment that is inviting and stimulating, and we draw a diverse and fascinating roster of clients for whom the best in the industry are eager to work. Many members of our leadership team are former journalists and marketing executives. Their vast knowledge and contacts make BoardroomPR the premier firm for fast, effective public relations that continually make an impression. Our achievement in media is unsurpassed.
At BoardroomPR, however, there's more than top-notch professionalism. Our energy and eagerness make the firm so successful. Employees feel it; the media recognizes it; the clients know it. It's a tangible quality that makes BoardroomPR different - and simply better. It gives our clients the comfort they need to know that every aspect of their public relations is being handled efficiently, professionally and with enthusiasm.
JULIE SILVER TALENFELD is the President of BoardroomPR, which she founded in 1989. Her public relations, advertising, and social media skills have evolved with - often ahead of - a changing marketing and communications landscape. As the president of one of the largest independent PR firms in the state she can also claim that BoardroomPR is one of the largest public relations firms in South Florida. Julie is a student of her art and a journalist at heart. She is a former CNN associate producer and the daughter of a CBS News national correspondent. Julie earned the distinguished Alumni of Distinction Award from her alma mater, the University of Florida: College Journalism and Communications. Her pedigree provides an unparalleled news sense that translates to national and international media coverage to clients across many industries. She’s seen as a staunch brand ambassador for her clients and a well-connected source of invaluable business introductions. She also has launched and operates three unique Facebook pages, delivering heightened coverage for clients in the legal and real estate industries and as the de facto “mayor” of Plantation, Fla. Respected among her clients, peers and the community alike, Julie was named by the South Florida Business Journal as among its Most Influential Business Women and BoardroomPR has been named to the paper’s Top 25 Corporate Giving and Top 25 Largest Women-Owned Businesses lists. A dedicated mother and philanthropist, Julie received the prestigious JAFCO Woman of Valor Award and Jacob’s Ladder Award for community advocacy, as well as Legal Aid’s Advocacy Award. She and her husband Howard were named Community Champions by Deliver the Dream and one of South Florida’s Leading Couples by the Cystic Fibrosis Foundation.
DON SILVER, Chief Operating Officer, is the co-chair of the firm’s Crisis Communications Practice. He brings 30-plus years of successful public relations and national marketing management experience as a corporate executive with companies such as Duracell USA, Forster Manufacturing and Park & Sun Sports. He regularly assists many of the state’s top entrepreneurs, corporations, nonprofits, schools and law firms with crisis planning, reputation management, public relations, marketing, community outreach and online and search engine marketing. Don is a frequent speaker, moderator and author on topics including: handling a crisis in your business, designing a crisis plan, dealing with traditional and social media under fire and maximizing Linkedin for your business development. He is also active in the community, where he has been chairman of the board and/or marketing communications VP in organizations such as NAIOP, Legal Marketing Association, Broward Partnership for the Homeless and Gold Coast Venture Capital Association. Current positions include the VP of Public Relations, South Florida Technology Alliance and board seats with Florida Bulldog and Legal Aid Service of Broward County’s Executive Council. He is a native Floridian and received his BBA in Marketing from Florida Atlantic University.
TODD TEMPLIN, Executive Vice President, has been in the communications industry for more than three decades as both a journalist and PR executive. He specializes in media relations, content creation, crisis communications/media training and business development. In addition to his traditional media work, he is also responsible for content marketing strategies for the firm’s clients which includes social media, blogs, web, video and other new media platforms. He also co-chairs the company’s crisis management division.
Todd is experienced in a number of industries including real estate, law, health care, retail/restaurant and professional associations. He has secured media placements in top-tier media outlets including the Wall Street Journal, CNBC, CNN, ABC News, national trade publications, and Florida business and consumer outlets. He is often invited to speak to organizations and marketing professionals on relevant PR topics and has been quoted in various media reports as an expert in his field.
Before entering the public relations industry, Todd worked for 17 years as a broadcast journalist, both on-air and behind the scenes as a producer/newsroom executive. Most recently, he spent 10 years working at WPLG-TV in Miami and as a freelancer journalist for NBC and ABC networks. He also held positions in Detroit and Sarasota newsrooms.
Todd sits on the board of directors for the American Red Cross-Broward Chapter and Firewall Centers, a nonprofit that operates after-school tutoring and mentoring programs in Broward County. He’s also a past chairman of the Weston Business Chamber of Commerce and served on the Board and Executive Board of the Greater Fort Lauderdale Chamber of Commerce. In 2009, he was recognized as a Mover & Shaker by the South Florida Business Leader Magazine. In that same year, he and wife Kristi Krueger of WPLG-TV were named one of South Florida’s Finest Couples by the Cystic Fibrosis Foundation.
Todd is a passionate supporter of the University of Florida where he graduated with a broadcast journalism degree.
CAREN BERG, Senior Vice President, has more than 30 years managing high-profile public relations and marketing campaigns for a wide range of clients in numerous industry sectors. She has generated significant results for many of the area’s top companies, law firms and nonprofits by listening to the clients’ needs, exploring the landscape and creating plans that achieve their goals. Her diverse industry experience includes banking, law firms, healthcare, nonprofit, real estate, high-tech, retail and internet companies. She is an accomplished writer and possesses the skills to promote clients in traditional and social media. She makes it a point to capture the essence of client messaging and her deep contacts within the media give her the ability to find the right outlet for her accounts. Caren brings a wealth of experience to her position, having worked in the public relations arena in New York. Caren currently serves on the board of directors for the Daniel Cantor Senior Center. She graduated from the University of Pennsylvania and was a Benjamin Franklin scholar.
JENNIFER CLARIN, Vice President, specializes in media relations with an emphasis on legal, banking and finance, professional services and healthcare industries. Her extensive experience in these industries allow her to handle a variety of client needs ranging from case publicity, press conferences and crisis communications to trade show representation and product unveilings. Jennifer serves as BoardroomPR’s Law Firm Practice Management Team Leader. In addition, she is responsible for developing strategy and messaging in both traditional and social media outlets and managing her account teams and their operation. Jennifer is a past Chair of the Legal Marketing Association’s South Florida Chapter and serves on the boards of Jewish Adoption Foster Care Options (JAFCO), the Women’s Philanthropy Division of the Greater Miami Jewish Federation and Margaux’s Miracle Foundation. In 2014, Jennifer was recognized by the South Florida Business Journal as one of its “40 Under 40.” She graduated with honors from the University of Florida where she earned a Bachelor of Science degree in Public Relations.
MICHELLE GRIFFITH, Vice President, works with clients in a variety of industries, including law, insurance, healthcare, nonprofit, and real estate. She is skilled in handling targeted, local campaigns, statewide advocacy programs and national news. Michelle has also worked with clients to develop social media strategies and elevate her clients’ online presence. Since joining Boardroom in 2006, she has been involved in several nonprofit associations and has played an integral role in generating media and community attention to worthy causes, such as Legal Aid Service of Broward County/Coast to Coast Legal Aid of South Florida, Florida’s Children First and Emerge Broward. She currently serves as the chair of the Legal Marketing Association’s Orlando City Group. Michelle graduated summa cum laude from the University of Florida with a Bachelor of Science degree in Public Relations and a minor in Business Administration.
LAURA BURNS, Account Director, works with clients in a variety of industries including legal, healthcare and technology and is a leader in BoardroomPR’s Real Estate Practice Group. Laura began her career as a journalist at the ABC News affiliate in Miami, Florida where she was an Executive Producer. She covered major news stories that included two presidential elections. An accomplished journalist and PR professional, Laura is also an active member of the Orlando community in which she now lives. She is involved in the Orlando Regional Chamber of Commerce and the Legal Marketing Association’s Southeast Division. She was previously a mentor for Women of Tomorrow, a group that brings together highly accomplished professional women with small groups of at-risk high school girls. Laura graduated from Boston University in 2005 with a Bachelor of Arts degree in Journalism. She was born and raised in South Florida.
SANDRA REICHMAN, Senior Account Executive, works with clients in a wide variety of industries including real estate, healthcare, nonprofit, law and B2B. Sandra also serves as the firm’s event manager, assisting our clients with theme creation and event execution from beginning to end. She manages client’s social media accounts, building most of them from scratch and developing a followership based on each client’s specific target audience. Sandra is also an accomplished video editor and has put her journalistic skills to work for BoardroomPR’s clients. In addition to her client work, she’s an active member of the Aventura Marketing Council serving as the PR Chair of the Aventura Mall Young Star’s Showcase.
Prior to joining BoardroomPR, Sandra worked in New York City with clients such as Dyson, JCPenney and General Motors coordinating PR campaigns resulting in national media coverage. Before becoming a publicist, Sandra served as an Assignment Editor and Web Producer at the ABC affiliate TV station in New Haven, Connecticut. While working as a journalist, she coordinated coverage for many high-profile stories including the murder of Yale graduate student Annie Le and Hurricane Irene’s impact on the northeast. Sandra graduated from the University of Rhode Island with a Bachelor of Arts degree in Journalism. Following undergraduate school, she earned her Master of Science degree from Quinnipiac University, also in Journalism.
ERIC KALIS, Account Director, works with clients in real estate, legal, banking and other industries. With more than a decade of communications experience as a business reporter and editor, Eric has extensive industry knowledge, digital media experience and news judgment, including substantial broadcasting, business development, public speaking and social media experience to offer BoardroomPR’s clients in media relations. Before starting his public relations career at BoardroomPR, Eric was a journalist for numerous leading publications, including the Daily Business Review, Miami Today and The Real Deal. Eric graduated from the University of Miami with a Bachelor of Science degree in Communications.
ASHLEY FIERMAN, Account Executive, works with clients in various industries including residential and commercial real estate, health care, nonprofits, legal and professional services. She specializes in delivering impressive client results focusing on traditional media, social media, e-Newsletters and website marketing. In addition to having her clients published in high-profile newspapers, magazines, trade journals and blogs, Ashley has appeared in the Miami Herald, Gainesville Sun and Florida Alligator. She is very active in the community and profession, serving as a board member for the Public Relations Society of America – Greater Ft. Lauderdale Chapter as Co-Chair of its NewPRos group. She is also involved with Debbie’s Dream Foundation: Curing Stomach Cancer, assisting with communications and special events. Ashley graduated with a Bachelor of Science, summa cum laude, in Public Relations from the University of Florida.
KELSEY DEAN, Senior Account Executive, works with clients in many industries including law, education, real estate and finance. She is Co-Chair of BoardroomPR's Real Estate Practice Group. Originally from Broward County, she specializes in client management, media relations and digital media. Kelsey is a University of Florida graduate with a Bachelor of Science degree in journalism focusing on PR and business administration. During her time at UF, she worked as the executive editor of the University of Florida's Orange & Blue magazine. Kelsey is involved in many industry and community organizations. She currently serves on the Board of Directors for the Public Relations Society of America (PRSA) – Greater Ft. Lauderdale Chapter as Secretary and as Co-Chair of its young professionals group. She was recently a judge for the PRSA National Bronze Anvil Awards in 2016. Kelsey also serves on the Board of University of Florida's alumni association in Broward County as the group’s VP of Young Alumni/Events and of Communications. She is a member of Leadership Broward Class XXXV. Kelsey is a proud member of the 100+ Women Who Care, South Florida - Broward Chapter, a nonprofit that raises funds for deserving nonprofits in Broward County.
FELIPE M. CALDERON III, Multimedia Specialist, works with a variety of clients including law firms, healthcare companies, nonprofits, hospitality companies, financial services firms, and commercial and residential real estate companies. Felipe is an international selling visual artist and graphic designer born and raised in South Florida. He studied new and contemporary media practices at Florida State University. In his role as a multimedia specialist, Felipe is in charge of video production, graphic design and website management. From designing ads and marketing pieces to producing, shooting and editing video, he has produced high-quality, artistic and engaging content. Felipe began to refine his craft of design by marrying digital media practices and contemporary painting techniques to display beautiful, intriguing styles to express design.
Jessica Shein, Account Executive, works with clients in a variety of industries including law firms, professional services, healthcare, insurance and nonprofit organizations.
In addition to writing press releases and pitching local and national media, she also coordinates press conferences, handles crisis communication issues, and develops and manages social media marketing campaigns.
Prior to rejoining Boardroom in 2016, Jessica was the Director of Marketing/PR for the Soref JCC in Fort Lauderdale. She worked for Boardroom for three years before leaving to join the JCC.
Raised and educated in South Florida, Jessica received her Bachelor of Science in Public Relations and Communication from Florida International University.
JASMIN CURTISS, PR Coordinator, assists on different accounts including law, luxury real estate, and financial industries. She also lends support during event planning and execution, as well as social media for both Boardroom and client accounts. Prior to joining the Boardroom team, Jasmin interned at several agencies in Miami and Baltimore, where she graduated from Loyola University Maryland with a degree in Communications, specializing in public relations, advertising and journalism. During her time there, she worked at the campus television station filming, hosting, and editing programs, as well as promoting through social media. The New York native also has editorial experience from her time working at a South Florida based magazine.
Ashley Kearns, Social Media Specialist, designs and executes social media campaigns to optimize client goals and return on investment. She weaves client news and information with the latest social media trends to create content that maximizes engagement, increases brand awareness and generates leads while maintaining a positive online reputation.
Ashley is responsible for developing and managing all social media campaigns for the firm and its clients working closely with management and account executives to integrate the right mix of social and digital with traditional PR. She also assists with media relations and event planning and execution.
Prior to joining BoardroomPR, she was the Jr. Account Executive and Social Media Manager for a boutique public relations agency located in South Beach. There she helped manage PR and social media for the firm’s lifestyle and hospitality clients, achieving national reach with the desired results.
Ashley graduated Magna Cum Laude from Florida International University with a Bachelor’s in Communication and a minor in Hospitality. At FIU, she was the Public Relations Chair for Alternative Breaks, a non-profit organization providing students an opportunity to create positive change in communities throughout the world, and a peer leadership consultant where she facilitated programs, workshops and team builders to enhance individual leadership skills for students, faculty and staff.
"I was the first employee hired at Boardroom in 1990 and I've since watched the company grow with the same integrity, dedication and ROI. Boardroom is top of my list when referring a client to a PR agency."
Lisa Buyer, Author of Social PR Secrets
"BoardroomPR has done a tremendous job creating and building a brand for our upscale real estate developments. There’s no one better at delivering national and international press – and creating and executing themed events that draw top luxury brokers and targeted buyers to our projects. "
Neil Fairman, President, The Plaza Group
"When City National Bank was looking for public relations counsel, we wanted to find a firm that took the time to get to know us and what makes us unique. BoardroomPR is that partner-- they understand our industry, know the communities we serve and have delivered quality results. "
Eddie Dominguez, Senior Vice President Director of Marketing, Corporate Communications and Community Relations City National Bank
"As the website project manager from St. Mark's, I can say, in my 20 years in education, I have not worked with a more responsive, supportive professional group than Boardroom. They spent countless hours throughout the day and night to make changes and updates as communication flew back and forth over email, text and telephone conferences. They came to our School during a time of critical need, especially given our skeletal staff here at St. Mark’s. And as a one man show in the Admission/Marketing/Financial Aid Office, they’ve been a Godsend to me!
Alice Hendrickson, Director of Admissions/Financial Aid
"As the Marketing Director for a large credit union, I turned to BoardroomPR to help us drive awareness and branding throughout the South Florida marketplace. Working with Boardroom is easy because they know what it takes to get the job done, and ask the right questions to draw out features and story lines that help sell the brand. We frequently participated as experts on financial radio shows and print stories because of Boardroom's many contacts and their ability to match media needs with our expertise. Over the course of several years, we built up a huge portfolio of positive PR stories and Boardroom stood by us with sound advice and helpful media guidance during tough financial times. They even provided training for on-camera interviews and filmed product video segments for our video clips campaign."
Mark Holmes, Marketing Director
"e-Builder enjoys a successful partnership with the Boardroom team. They’ve done an incredible job getting the word out about e-Builder, both locally and nationally, as an innovative, fast-growing technology company in South Florida. What we like most is that they are so responsive to our needs and requests. They are great to work with!"
Ron Antevy, President and CEO, e-Builder
"Over the past several years, The DevStar Group utilized BoardroomPR for most of its public relations initiatives. Boardroom was engaged to promote several real estate projects and was successful in obtaining exposure in traditional and new media outlets – locally, nationally and in Latin America. They are creative, responsive and most importantly, they have continually demonstrated their ability to execute in a demanding environment."
George Helmstetter, Principal, The DevStar Group
"I've worked with Boardroom on the re-launch and sellout of the Canyon Ranch Miami Beach Residences as well as two other real estate projects. The BoardroomPR team is aggressive, smart and results driven. They deliver media coverage from CNBC to the front pages of the Wall Street Journal. Julie and her team's energy and enthusiasm to do a great job is unmatched! I highly recommend BoardroomPR for any PR needs!"
Steven Fischler, President, SRF Ventures
"Don Silver and his team at BoardroomPR have worked tirelessly to assist Legal Aid Service of Broward County and Coast to Coast Legal Aid with PR, fundraising and building a bridge to the south Florida business community. Their energy, generosity and personal involvement through their leadership in our Executive Council have made a true difference for our organizations. "
Anthony Karrat, Executive Director, Legal Aid Services of Broward County
"Julie and the BoardroomPR team are very skilled at delivering fabulous
Media coverage nationally, locally, and in the fashion blogs and trades.
We love their creativity, drive, energy and enthusiasm. We highly recommend them
Rene Ruiz, International Fashion Designer
"When I need someone to handle PR for one of my clients, I turn to BoardroomPR. These guys always deliver and never disappoint. Simply put, they get the job done. "
Alicia Laszewski, Marketing Executive
"We have had a long relationship with BoardroomPR, and the agency consistently provides outstanding public relations and media coverage. Law firm marketing requires a special focus and the team at Boardroom understands this and delivers."
Jamie Cole, Managing Director, Weiss Serota Helfman Cole & Bierman
"Thank you to the talented team at BoardroomPR for their diligent work garnering press coverage for us in South Florida media outlets as well as national and trade publications. Highly responsive and tenacious, they are experts at positioning our advisors as thought leaders and subject matter experts, and Wescott as a top wealth management firm."
Grant Rawdin, Founder and CEO Wescott Financial Advisory Group LLC
"I am not sure where our non-profit would be without BoardroomPR, but I do know that with their great public relations services and guidance we are able to raise nearly $4m in private funding every year! Special thanks to Boardroom President Julie Talenfeld, COO Don Silver and our wonderful Account Executive Sandra Reichman who are there for us every step of the way and go above and beyond our contracted hours. VP Todd Templin did a great job training our board on how to respond to the media in the event of an emergency. Boardroom is a partner in our charity in so many ways - no South Florida charity or corporation should be without them! "
Sarah Franco, Executive Director JAFCO, Jewish Adoption and Family Care Options
"The team at Boardroom is flexible, efficient and professional. What impresses me the most is that they have great understanding of our business, and are always proactive in searching out media opportunities in the publications that matter to us."
Vicky Jones, Director of Business Solution Design