tag archive: public relations.

I want to be sure to start off 2020 on the best possible foot—in business and in everything else. As a Public Relations and Crisis Communications Expert, I’m constantly learning about what resonates with people from my clients and from positioning new projects and campaigns.[...]

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Any business owner understands their company needs solid marketing and good PR to be successful. It doesn’t matter what stage of growth you are in, clearly communicating your products, services and value proposition to the public is essential. We often hear companies say they want[...]

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Want to reach a lot of people in a short amount of time? A press conference may be the answer. Here are a few things you should consider when planning your next news conference. Consider the Day and Time: Be sure you are giving the[...]

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While Hurricane Irma had its sights set on Florida days before a potential landfall, news agencies were in overdrive.  They were pursuing any angle they could find to fill a 24/7 news hole.   While most of the coverage focused on storm tracks, preparation tips and[...]

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