As a platform that has more than two billion active users, Instagram is constantly adding new features to improve user experience and stand out against their competitors. Staying up to date with their never-ending updates and implementing them into your social media marketing strategy is[...]
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Are you Utilizing Influencer Marketing for Your Business in 2022? Maybe you should start.
April 29, 2022
Everyone is on social media. Well, almost everyone. According to a recent study, as of 2021, the number of people using social media is over 4.48 billion worldwide, with the average user accessing 6.6 social media platforms monthly. That’s 4.48 billion people who you could[...]
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How to Use Instagram Story Features to Boost Engagement 2022
March 21, 2022
Boosting your engagement on Instagram is something everyone seems to want but doesn’t always know how to get. Cue in Instagram Stories! Instagram stories offer endless opportunities to captivate your audience and interact with them by bringing your brand narrative to life. Unlike posting pictures/videos[...]
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Instagram: 3 Major Changes to Know About Right Now
November 4, 2021
Instagram has gone through its fair share of changes, additions and subtractions – some welcomed and others not so much. But with every change, we’ve adapted and made it fit into our social media strategy. Here are three major Instagram changes you need to know about right now. 1. You get a link[...]
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One prevalent lesson that has been reinforced this past year is that communication is key. Staying connected with your community is as important and relevant as ever, especially for businesses. If you are looking for a creative and impactful way to get engaged and allow[...]
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According to Instagram, 500 million people interact with Instagram Stories every day, 58% of people say they have become more interested in a brand or product after seeing it in Stories, and 50% of people have visited a website to make a purchase after seeing[...]
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Understanding Your Audience to Build A Better Social Media Strategy
January 25, 2021
Looking for ways to optimize your social media marketing campaigns? The answer is simple: know your audience. As one of the top social media marketing firms, BoardroomPR repeatedly sees social media marketers make the mistake of playing a guessing game when it comes to their[...]
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Facebook Ad Specs and Image Sizes For 2019
April 30, 2019
Facebook Ads helps you to increase your brand awareness. If you are using Facebook ads you must have complete knowledge about the ad format such as what should be your image size, video size or how much text you can use with your ads. Choosing[...]
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Believe it or not, there is more to Instagram than posting that great selfie or a picture of your mouth-watering dinner from last night. According to Nielsen, 46% of buyers check social media before making a purchase decision. And a 2015 study conducted by Simply[...]
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