tag archive: public relations.

Want to reach a lot of people in a short amount of time? A press conference may be the answer. Here are a few things you should consider when planning your next news conference. Consider the Day and Time: Be sure you are giving the[...]

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While Hurricane Irma had its sights set on Florida days before a potential landfall, news agencies were in overdrive.  They were pursuing any angle they could find to fill a 24/7 news hole.   While most of the coverage focused on storm tracks, preparation tips and[...]

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Fake news may be fake, but it certainly isn’t new. In fact, we’d argue that the idea that fake news is a new concept is fake news in and of itself. Boom! Though the concept – we’d previously refer to it as propaganda or a[...]

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PR is on the up and up! According to a new report from the Association of National Advertisers (ANA) and the USC Center for Public Relations at the Annenberg School for Communication and Journalism this week, 75% of marketers surveyed plan to ramp up their[...]

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