Recently, a group of outdoorsmen captured a 16-foot Burmese python and a 50-egg nest that took up residence under a camp home in the Florida Everglades. The person leading the effort was “Alligator” Ron Bergeron—a fifth-generation South Floridian, champion of the Everglades and a member[...]
Read moreposts under: Public Relations.
Crisis Lessons Learned in 2019
June 12, 2019
When an organization’s leader is the face of the brand, its image impacts the company’s perceived character. From the White House to the coffee shop to the friendly skies, 2019 provided daily examples of how to – and how not to – respond to a[...]
Read moreBusiness is booming. That’s great! But let’s face it, an expanded audience network never hurts. Is your current marketing plan reaching the right people? Break onto the airwaves. Tailor a multifaceted social media and PR plan to get your business in the air and ultimately,[...]
Read moreNative Realty featured in Real Estate Forum
May 24, 2019
Native Realty CEO Jaime Sturgis recognized by national publication Real Estate Forum as a Retail Influencer.
Read moreNew Year, New Lessons: What we learned from 2018
January 13, 2019
Every year, headlines are made featuring the good, the bad and the ugly when it comes to public image. From the White House to the coffee shop to the friendly skies, 2018 provided daily lessons of what to do – and not to do –[...]
Read moreTips for Organizing a Press Conference
November 6, 2017
Want to reach a lot of people in a short amount of time? A press conference may be the answer. Here are a few things you should consider when planning your next news conference. Consider the Day and Time: Be sure you are giving the[...]
Read moreHurricane Coverage Provides PR Opportunities
September 28, 2017
While Hurricane Irma had its sights set on Florida days before a potential landfall, news agencies were in overdrive. They were pursuing any angle they could find to fill a 24/7 news hole. While most of the coverage focused on storm tracks, preparation tips and[...]
Read moreFlorida PR Tips: OpEds and letters to the editor –Your chance to speak up and speak out
August 28, 2017
No one knows the issues that are important to you and your industry like you do. Recent events, legislative developments and cultural anniversaries can spark the idea behind the need to speak up and speak out. The Opinion section of newspapers is a great place[...]
Read moreUSC’s Annenberg School of Communications conducted a survey of PR professionals to gather their opinions regarding the White House’s communications team. Their findings were released, and we’ve got the BoardroomPR round up for you: The survey was comprised of 900 people, 55.3% of whom identified[...]
Read moreThe Public Relations Society of America’s (PRSA) Greater Fort Lauderdale chapter is hosting a New Pros happy hour event geared towards those with 0-5 years’ experience in the fields of public relations, marketing, advertising and communications. The happy hour event, which is free to attend[...]
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